--- product_id: 104373266 title: "WELLA Koleston Perfect Me+ Rich Naturals Permanent Hair Colour Cream, No. 7/1 Medium Blonde Ash, 0.66 kg, 8005610626857" brand: "wella professionals" price: "VT5531" currency: VUV in_stock: true reviews_count: 13 category: "Wella Professionals" url: https://www.desertcart.vu/products/104373266-wella-koleston-perfect-me-rich-naturals-permanent-hair-colour-cream store_origin: VU region: Vanuatu --- # Reduces free radicals Natural depth & shine Up to 100% grey coverage WELLA Koleston Perfect Me+ Rich Naturals Permanent Hair Colour Cream, No. 7/1 Medium Blonde Ash, 0.66 kg, 8005610626857 **Brand:** wella professionals **Price:** VT5531 **Availability:** ✅ In Stock ## Summary > ✨ Elevate your hair game with pure, powerful color perfection! 🛡️ ## Quick Answers - **What is this?** WELLA Koleston Perfect Me+ Rich Naturals Permanent Hair Colour Cream, No. 7/1 Medium Blonde Ash, 0.66 kg, 8005610626857 by wella professionals - **How much does it cost?** VT5531 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.vu](https://www.desertcart.vu/products/104373266-wella-koleston-perfect-me-rich-naturals-permanent-hair-colour-cream) ## Best For - wella professionals enthusiasts ## Why This Product - Trusted wella professionals brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Ammonia-Free Formula:** Gentle on hair with a natural, ammonia-free cream for healthier strands. - • **Pure & Balanced Color:** Experience rich, natural depth with every application. - • **Flawless Grey Coverage:** Achieve 100% grey coverage for a youthful, vibrant look. - • **Up to 5 Levels of Lift:** Lighten your hair up to 5 levels for a fresh, bright transformation. - • **Advanced Free Radical Defense:** Protect your hair bonds and maintain irresistible quality. ## Overview WELLA Koleston Perfect Me+ Rich Naturals Permanent Hair Colour Cream in Medium Blonde Ash delivers professional-grade, ammonia-free hair color with up to 100% grey coverage and 5 levels of lift. Featuring breakthrough me+ technology, it reduces free radicals to protect hair integrity while providing pure, balanced color with natural shine. Ideal for millennials seeking salon-quality results at home with a gentle, effective formula. ## Description Product Description Wella professionals KOLESTON perfect me+ rich naturals permanent hair colour cream is pure, balanced colour results with natural depth and shine. Our purest permanent hair colour ever with me+ technology. Koleston perfect is the first professional hair colour brand to feature breakthrough technologies. Reduce the formation of free radicals for irresistible hair quality. Alongside pure balance technology which actively reduces free radicals and provides even better protection for the hair bonds during the colouring process. Up to 100 percent grey coverage. Comes in no. 7/1 Medium Blonde Ash colour shade. Ingredients Aqua/ Water/ Water, Cetearyl Alcohol, Propylene Glycol, Dicetyl Phosphate, Ammonia, Trisodium Ethylenediamine Disuccinate, Ceteth-10 Phosphate, Steareth-200, 2-Methoxymethyl-p-Phenylenediamine, Ammonium Sulphate, Sodium Sulfate. Xanthan eraser. Sodium hydroxide, sodium sulfites, hydroxyethyl-3,4-methylenedioxyaniline HCl, ascorbic acid, perfume/fragrance, resorcinol, CI 77891/titanium dioxide, disodium EDTA, 1-naphthol, 2-amino-4-hydroxyethylaminool, anise sulfate P.when('A').execute(function(A) { A.on('a:expander:toggle_description:toggle:collapse', function(data) { window.scroll(0, data.expander.$expander[0].offsetTop-100); }); }); Directions Prepare the coloring by mixing the dye and developer according to the recommended proportions. Apply mixture to dry hair starting with roots evenly distributing any length. Leave to treat during the application time indicated the packaging. Rinse thoroughly and finish applying an aftercolour treatment. Safety Warning Warning: hair dyes can cause severe allergic reactions. Please read the safety instructions and follow the instructions for use. This product is not intended for people under the age of 16. Temporary tattoos with "black henna" can increase allergy. Do not dye if your customer has a rash on the face or if the scalp is sensitive, irritated or injured, - once after a hair colouring has detected a reaction - already a reaction REACTION AT A temporary tattoo with "black henna" has experienced in the past. • Rinse hair well after application. • In case of contact with eyes, rinse immediately. • Do not use to dye eyelashes or eyebrows. • Wear suitable gloves. Perform an allergy test before each colour and for every customer. • Keep out of reach of children. See more Review: Effective DIY Hair Colour - I used the Wella Koleston Perfect MePlus Deep Brown at home as a DIY treatment, and it works really well. The colour lasts nicely and, most importantly, it covers greys effectively, giving a natural and even finish. Application is straightforward, and the cream has a good consistency that spreads easily through the hair. Overall, a reliable choice for home hair colouring that delivers professional-looking results. Review: Great colour - Used this to mix with a red to make auburn and it worked. Very great professional products. ## Features - Reduce the formation of free radicals for irresistible hair quality - Pure, balanced colour results with natural depth and shine - Up to 100 percent grey coverage - Up to 5 levels of lift ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B07FFFDV8C | | ASIN | B07FFFDV8C | | Benefits | Shine Enhancing | | Best Sellers Rank | 780 in Beauty ( See Top 100 in Beauty ) 18 in Permanent Hair Colour | | Brand Name | Wella Professionals | | Colour | 7/1 Medium Blonde Ash | | Container Type | Tube | | Customer Reviews | 4.6 4.6 out of 5 stars (13,041) | | Customer reviews | 4.6 4.6 out of 5 stars (13,041) | | Full Cure Time | 35 Minutes | | Global Trade Identification Number | 08005610626857 | | Hair Color Permanence | Permanent | | Hair Type | Blonde | | Is discontinued by manufacturer | No | | Item Form | Cream | | Item Type Name | Koleston Perfect Me+ Rich Naturals Permanent Hair Colour Cream, No. 7/1 Medium Blonde Ash | | Item Weight | 0.08 Kilograms | | Item model number | 8005610626857 | | Language | German | | Manufacturer | Coty Inc. | | Manufacturer | Coty Inc. | | Material Features | Natural | | Material Type Free | Ammonia Free | | Number of Items | 1 | | Product Dimensions | 3.6 x 3 x 16 cm; 80 g | | Product Warranty | 2 year manufacturer | | Unit Count | 60 millilitre | ## Product Details - **Brand:** Wella Professionals - **Colour:** 7/1 Medium Blonde Ash - **Hair type:** Blonde - **Item form:** Cream - **Material Type Free:** Ammonia Free - **Material feature:** Natural - **Number of items:** 1 - **Package information:** Tube - **Product benefits:** Shine Enhancing - **Unit count:** 60 millilitre ## Images ![WELLA Koleston Perfect Me+ Rich Naturals Permanent Hair Colour Cream, No. 7/1 Medium Blonde Ash, 0.66 kg, 8005610626857 - Image 1](https://m.media-amazon.com/images/I/61ewpNW9QoL.jpg) ## Available Options This product comes in different **Style** options. ## Questions & Answers **Q: I received but there is no english in either set of instructions. Can anyone help at all? I've got a 7.1 and a 8.1 which I planned to mix.** A: I just used the 7.1 but I mixed it 1:1 with volume 20. **Q: For long hair would I need to order one or two?** A: Depends how long it is: 1 for short. 2 for longer.3 if your hair is longer than where your shoulders starts. If you do your whole hair, must be at least 2. If your hair is not very long(maximum where the shoulders starts) You need 3if is longer than that. 4if your hair is till waist. Also depends if your hair is tiny and rare or if is not rare consume more product. One tube for 2 parts developer added(buy separately) **Q: Is this a hair toner ??? Or a hair color ?** A: Technically it’s a high lift colour. However I’ve always used it after I’ve bleached my roots to use it as a toner with a 6% developer. I’ve done this for years but it’s not recommended for this use and I’m not a hairdresser so I can’t recommend it to anyone else. I find it’s good as a toner on wet hair for about 2 weeks then my hair starts yellowing a bit. I use 12/11 and it goes a grey Smokey colour for about two washes then tails of to a light silver. I’ve sometimes used 12/89 and this leaves my hair more white underneath with a lilac tone. Hope this helps. **Q: Do I need to use a developer with the toner ?** A: This isn’t technically a toner, it’s a high lift tint. Yes you do need a developer. I’m not a hairdresser but I use this on my yellow bleached roots to tone it with a 6% developer. ## Customer Reviews ### ⭐⭐⭐⭐⭐ Effective DIY Hair Colour *by E***A on 15 March 2026* I used the Wella Koleston Perfect MePlus Deep Brown at home as a DIY treatment, and it works really well. The colour lasts nicely and, most importantly, it covers greys effectively, giving a natural and even finish. Application is straightforward, and the cream has a good consistency that spreads easily through the hair. Overall, a reliable choice for home hair colouring that delivers professional-looking results. ### ⭐⭐⭐⭐⭐ Great colour *by L***S on 24 March 2026* Used this to mix with a red to make auburn and it worked. Very great professional products. ### ⭐⭐⭐⭐⭐ Blue grey *by R***D on 18 January 2026* Used with 20 vol peroxide,result very blue grey ## Frequently Bought Together - WELLA Koleston Perfect Me+ Rich Naturals Permanent Hair Colour Cream, No. 7/1 Medium Blonde Ash, 0.66 kg, 8005610626857 - WELLA Koleston Perfect MePlus Pure Naturals Permanent Hair Colour Cream, No. 66/0 Dark Blonde Intensive Natural, 0.66 kg 8005610628523 - Wella Welloxon Perfect 6.0% 1000 ml --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.vu/products/104373266-wella-koleston-perfect-me-rich-naturals-permanent-hair-colour-cream](https://www.desertcart.vu/products/104373266-wella-koleston-perfect-me-rich-naturals-permanent-hair-colour-cream) --- *Product available on Desertcart Vanuatu* *Store origin: VU* *Last updated: 2026-05-09*