---
product_id: 121607054
title: "Manufacturing Consent: The Political Economy of the Mass Media"
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---

# Manufacturing Consent: The Political Economy of the Mass Media

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A bold and eye-opening exposé on how power and propaganda distort the news, now more relevant than ever • With an updated introduction “[A] compelling indictment of the news media’s role in covering up errors and deceptions in American foreign policy.”— The New York Times Book Review Renowned scholars Edward S. Herman and Noam Chomsky reveal how U.S. news media, far from being independent watchdogs, often function as tools of elite influence. With probing analysis, they present their Propaganda Model, a framework that explains how systemic bias shapes the stories we’re told, the voices we hear, and the truths that remain hidden. Through deeply researched case studies, from the Vietnam War to coverage of “worthy” vs. “unworthy” victims, Manufacturing Consent exposes the structural forces that drive news organizations to reinforce power rather than question it. It’s a sobering portrait of a media system more interested in maintaining order than informing the public. This edition includes an introduction updating key examples and expanding the Propaganda Model’s relevance to issues like the coverage of NAFTA, the media’s treatment of global protests, and environmental regulation. Manufacturing Consent is a powerful assessment of how propagandistic the U.S. mass media are, how they systematically fail to live up to their self-image as providers of the kind of information that people need to make sense of the world, and how we can understand their function in a radically new way. Whether you’re a student, activist, or citizen looking to see beyond the headlines, this book will transform how you understand the media—and the world around you.

Review: Not about Ideology, but Perception and Control of It - In "Manufacturing Consent" there are too many concepts to list in this critical and influential work by Noam Chomsky and Edward Herman. Anyone who receives information from any form of media should read this book. If you're curious and/or question the information that you're bombarded with every single day and night of your life, check out "Manufacturing Consent." So many questions, and more importantly so many answers, supported by data. Backed by facts. Who decides and chooses what we read and don't read? What we see and don't see? What we hear and don't hear? The power of the media and its influence often stems from not only what is reported but what is *not* reported. This, is power. And, who actually owns the major media conglomerates? What we, the common people, discuss over a cup of coffee or beer at the dinner table is spoon-fed to us. The "topics of the day," week, or year, are handed to us on a dish. And naively, we eat what's on the plate. This book is one of Chomsky's most influential and heuristic books. And, there is a reason why Noam Chomsky is blacklisted from the (MSM) mainstream media in the United States, while being the 8th most cited author in the world for over 20 years. WORTHY VS. UNWORTHY VICTIMS The concept of the "worthy" vs. "unworthy" victim is statistically studied in "Manufacturing Consent." A worthy victim is abused or murdered in an enemy country by a perceived or actual enemy, whereas an unworthy victim is abused or killed in a "friendly" country. Whether a nation or movement is an "enemy" or "friend" is defined by the mainstream media, which is no doubt firstly influenced by the U.S. government, whose foreign policy establishes the rules, or teams, if you will. One example of a worthy victim noted was Polish priest and solidarity supporter Jerzy Popieluszko. A perfect example of news creation and news management of propaganda. The Polish secret police abducted, bound and gagged, and murdered Popieluszko and threw his body into a reservoir. The media response and coverage of this was comprehensive, emotional front-page news. But this case, is compared to others. Who chooses to run a story front-page? For how many days? Yes, Popieluszko was a worthy victim to be reported on, but why were so many other "worthy victims" ignored. Ideological management by the mainstream media. Another more detailed example example of this is in the section covering The Indochine Conflicts in Laos and Cambodia in "Manufacturing Consent." After reading "Manufacturing Consent" we can recognize our new "heroes" and "worthy victims" of today: with the recent Iraq conflict the media is using the "Cult of the Fallen Soldier," which a concept originally created by the Germans, hundreds of years ago. Further reporting includes adjectives used to describe the "heroism" and "bravery" of soldiers in military conflict. The specific acts are almost never specifically detailed, nor the details corroborated. Weazel Words. This was very common in Vietnam and now is used in Iraq. Some individual fighting for the "good guys" is labeled a "hero," but we are not informed of the heroic act(s) that he did. Was it documented? As for the term "brave," Perhaps he or she was. We don't know, because we're not told. A recent example is the case of Jessica Lynch. This does not only apply to the false myth of Jessica Lynch, but is used throughout these military-media campaigns to cover all of the participants, be they military, military families, civilian, bureaucrats, (e.b. Paul Bremer) and politicians. "Manufacturing Consent" is timeless, and we see the mainstream media today function exactly the same way today as it did when this book was written. it's just that the "bad guys" who "threaten" the US and it's 5,100+ nuclear warheads have changed. The fact that this book was written in the late 1980s reinforces the facts that only the players have changed, yet the game remains the same. Many citizens of the world view "reality" that is carefully constructed for them, and often through an "ideological" lens. There is comprehensive and pervasive censorship in America. The filtering of the info was receive is not about the false "Left vs. Right" paradigm. It's about the paradigm of perception.
Review: Indepth study on the media - This book really should be considered mandatory reading for any person that is going to vote in any election. The main thing that I learned from this book is that the media in its presentation is 1 sided and it should not be considered to be accurate or complete. What’s really remarkable is that this has been going on for decades when it comes to propaganda. I only wish that we had the ability to be honest about the history of this nation not just from the perspective of an enemy but from the perspective of self accountability as being the enemy. I can’t rate this book high enough other than giving it five stars. I only hope that you regard this comment is a great incentive for you to read it study it and periodically re review it before an election!

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #109,370 in Kindle Store ( See Top 100 in Kindle Store ) #2 in Media & Internet in Politics (Books) #6 in Media & Internet in Politics (Kindle Store) #6 in Censorship (Kindle Store) |

## Images

![Manufacturing Consent: The Political Economy of the Mass Media - Image 1](https://m.media-amazon.com/images/I/516amJJctNL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Not about Ideology, but Perception and Control of It
*by K***N on May 27, 2010*

In "Manufacturing Consent" there are too many concepts to list in this critical and influential work by Noam Chomsky and Edward Herman. Anyone who receives information from any form of media should read this book. If you're curious and/or question the information that you're bombarded with every single day and night of your life, check out "Manufacturing Consent." So many questions, and more importantly so many answers, supported by data. Backed by facts. Who decides and chooses what we read and don't read? What we see and don't see? What we hear and don't hear? The power of the media and its influence often stems from not only what is reported but what is *not* reported. This, is power. And, who actually owns the major media conglomerates? What we, the common people, discuss over a cup of coffee or beer at the dinner table is spoon-fed to us. The "topics of the day," week, or year, are handed to us on a dish. And naively, we eat what's on the plate. This book is one of Chomsky's most influential and heuristic books. And, there is a reason why Noam Chomsky is blacklisted from the (MSM) mainstream media in the United States, while being the 8th most cited author in the world for over 20 years. WORTHY VS. UNWORTHY VICTIMS The concept of the "worthy" vs. "unworthy" victim is statistically studied in "Manufacturing Consent." A worthy victim is abused or murdered in an enemy country by a perceived or actual enemy, whereas an unworthy victim is abused or killed in a "friendly" country. Whether a nation or movement is an "enemy" or "friend" is defined by the mainstream media, which is no doubt firstly influenced by the U.S. government, whose foreign policy establishes the rules, or teams, if you will. One example of a worthy victim noted was Polish priest and solidarity supporter Jerzy Popieluszko. A perfect example of news creation and news management of propaganda. The Polish secret police abducted, bound and gagged, and murdered Popieluszko and threw his body into a reservoir. The media response and coverage of this was comprehensive, emotional front-page news. But this case, is compared to others. Who chooses to run a story front-page? For how many days? Yes, Popieluszko was a worthy victim to be reported on, but why were so many other "worthy victims" ignored. Ideological management by the mainstream media. Another more detailed example example of this is in the section covering The Indochine Conflicts in Laos and Cambodia in "Manufacturing Consent." After reading "Manufacturing Consent" we can recognize our new "heroes" and "worthy victims" of today: with the recent Iraq conflict the media is using the "Cult of the Fallen Soldier," which a concept originally created by the Germans, hundreds of years ago. Further reporting includes adjectives used to describe the "heroism" and "bravery" of soldiers in military conflict. The specific acts are almost never specifically detailed, nor the details corroborated. Weazel Words. This was very common in Vietnam and now is used in Iraq. Some individual fighting for the "good guys" is labeled a "hero," but we are not informed of the heroic act(s) that he did. Was it documented? As for the term "brave," Perhaps he or she was. We don't know, because we're not told. A recent example is the case of Jessica Lynch. This does not only apply to the false myth of Jessica Lynch, but is used throughout these military-media campaigns to cover all of the participants, be they military, military families, civilian, bureaucrats, (e.b. Paul Bremer) and politicians. "Manufacturing Consent" is timeless, and we see the mainstream media today function exactly the same way today as it did when this book was written. it's just that the "bad guys" who "threaten" the US and it's 5,100+ nuclear warheads have changed. The fact that this book was written in the late 1980s reinforces the facts that only the players have changed, yet the game remains the same. Many citizens of the world view "reality" that is carefully constructed for them, and often through an "ideological" lens. There is comprehensive and pervasive censorship in America. The filtering of the info was receive is not about the false "Left vs. Right" paradigm. It's about the paradigm of perception.

### ⭐⭐⭐⭐⭐ Indepth study on the media
*by M***R on October 11, 2025*

This book really should be considered mandatory reading for any person that is going to vote in any election. The main thing that I learned from this book is that the media in its presentation is 1 sided and it should not be considered to be accurate or complete. What’s really remarkable is that this has been going on for decades when it comes to propaganda. I only wish that we had the ability to be honest about the history of this nation not just from the perspective of an enemy but from the perspective of self accountability as being the enemy. I can’t rate this book high enough other than giving it five stars. I only hope that you regard this comment is a great incentive for you to read it study it and periodically re review it before an election!

### ⭐⭐⭐⭐⭐ Inventing Reality
*by P***J on January 28, 2026*

If you liked this book or if you’re considering buying this book, go buy a Michael Parenti book by the name of, “Inventing Reality” otherwise this is a good read

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