---
product_id: 144280430
title: "How Brands Become Icons: The Principles of Cultural Branding"
price: "VT13925"
currency: VUV
in_stock: false
url: https://www.desertcart.vu/products/144280430-how-brands-become-icons-the-principles-of-cultural-branding
store_origin: VU
region: Vanuatu
---

# How Brands Become Icons: The Principles of Cultural Branding

**Price:** VT13925
**Availability:** ❌ Out of Stock

## Quick Answers

- **What is this?** How Brands Become Icons: The Principles of Cultural Branding
- **How much does it cost?** VT13925 with free shipping
- **Is it available?** Currently out of stock
- **Where can I buy it?** [www.desertcart.vu](https://www.desertcart.vu/products/144280430-how-brands-become-icons-the-principles-of-cultural-branding)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
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## Description

How Brands Become Icons: The Principles of Cultural Branding

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #440,745 in Books ( See Top 100 in Books ) #357 in Advertising (Books) #1,272 in Marketing (Books) |
| Customer Reviews | 4.5 4.5 out of 5 stars (126) |
| Dimensions  | 6.42 x 1.08 x 9.4 inches |
| Edition  | Illustrated |
| ISBN-10  | 1578517745 |
| ISBN-13  | 978-1578517749 |
| Item Weight  | 1.29 pounds |
| Language  | English |
| Print length  | 288 pages |
| Publication date  | November 1, 2004 |
| Publisher  | Harvard Business Review Press |

## Images

![How Brands Become Icons: The Principles of Cultural Branding - Image 1](https://images-na.ssl-images-amazon.com/images/I/41xg6uc7OKL._AC_UL160_SR105,160_.jpg)

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---

*Product available on Desertcart Vanuatu*
*Store origin: VU*
*Last updated: 2026-05-13*