--- product_id: 28769840 title: "Get Scrappy: Smarter Digital Marketing for Businesses Big and Small" price: "VT2124" currency: VUV in_stock: true reviews_count: 10 url: https://www.desertcart.vu/products/28769840-get-scrappy-smarter-digital-marketing-for-businesses-big-and-small store_origin: VU region: Vanuatu --- # Get Scrappy: Smarter Digital Marketing for Businesses Big and Small **Price:** VT2124 **Availability:** ✅ In Stock ## Quick Answers - **What is this?** Get Scrappy: Smarter Digital Marketing for Businesses Big and Small - **How much does it cost?** VT2124 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.vu](https://www.desertcart.vu/products/28769840-get-scrappy-smarter-digital-marketing-for-businesses-big-and-small) ## Best For - Customers looking for quality international products ## Why This Product - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Description desertcart.com: Get Scrappy: Smarter Digital Marketing for Businesses Big and Small: 9780814437315: Westergaard, Nick: Books Review: The students found the book to be very informative and useful. Get Scrappy is one of the best textbooks ... - I have assigned this book as required reading in my MBA graduate classes and undergraduate classes in Social Media and Marketing for the past several semesters (at the University of Louisville). The students found the book to be very informative and useful. Get Scrappy is one of the best textbooks on the subject and I plan to continue to include it as a required text in my forthcoming classes. In my Social Media Practicum class, the students prepare a social media marketing plan for a "real world" organization and Get Scrappy is the text we refer to when preparing our plans for the various client organizations included in the class. On several occasions I have recommended Get Scrappy to representatives from these organizations and they have commented very favorably on the practical and useful approach outline in this book. Get Scrappy's coverage of social media and its applications to marketing greatly enhanced the learning experience in my social media classes and provided us with material for enjoyable and insightful discussions on various topics related to social media and marketing. I would strongly encourage my fellow professors and other educators to adopt the book in their marketing/business classes and recommend it to members of the business community as well. Review: Maybe Good for Beginers but not for Pros - This book was very mediocre in my opinion. I have 10+ years of experience in Online Marketing. I was hoping to learn some new SMB Marketing tactics. But, Personally, I got very little new insights out of this book. Perhaps Business owners with zero Marketing experience will get much more out of it. Some of the tools and tactics in this book already seem to be outdated in 2020 (Like Snapchat). Plus I didn't like that the author spent so much text on unnecessary sentences like "we will talk more about this subject in chapter X" and the reundent pop culture references. I gave 4 stars instead of 3 because I used to listen to Nick's Podcast and I think he's a great guy. ## Technical Specifications | Specification | Value | |---------------|-------| | Best Sellers Rank | #1,540,350 in Books ( See Top 100 in Books ) #495 in Customer Relations (Books) #723 in Web Marketing (Books) #871 in E-Commerce (Books) | | Customer Reviews | 4.1 4.1 out of 5 stars (89) | | Dimensions | 5.9 x 1.15 x 8.55 inches | | ISBN-10 | 0814437311 | | ISBN-13 | 978-0814437315 | | Item Weight | 14.4 ounces | | Language | English | | Print length | 240 pages | | Publication date | May 12, 2016 | | Publisher | AMACOM | ## Images ![Get Scrappy: Smarter Digital Marketing for Businesses Big and Small - Image 1](https://m.media-amazon.com/images/I/715GEpHDFcL.jpg) ## Customer Reviews ### ⭐⭐⭐⭐⭐ The students found the book to be very informative and useful. Get Scrappy is one of the best textbooks ... *by D***S on March 7, 2017* I have assigned this book as required reading in my MBA graduate classes and undergraduate classes in Social Media and Marketing for the past several semesters (at the University of Louisville). The students found the book to be very informative and useful. Get Scrappy is one of the best textbooks on the subject and I plan to continue to include it as a required text in my forthcoming classes. In my Social Media Practicum class, the students prepare a social media marketing plan for a "real world" organization and Get Scrappy is the text we refer to when preparing our plans for the various client organizations included in the class. On several occasions I have recommended Get Scrappy to representatives from these organizations and they have commented very favorably on the practical and useful approach outline in this book. Get Scrappy's coverage of social media and its applications to marketing greatly enhanced the learning experience in my social media classes and provided us with material for enjoyable and insightful discussions on various topics related to social media and marketing. I would strongly encourage my fellow professors and other educators to adopt the book in their marketing/business classes and recommend it to members of the business community as well. ### ⭐⭐⭐⭐ Maybe Good for Beginers but not for Pros *by V***D on June 13, 2020* This book was very mediocre in my opinion. I have 10+ years of experience in Online Marketing. I was hoping to learn some new SMB Marketing tactics. But, Personally, I got very little new insights out of this book. Perhaps Business owners with zero Marketing experience will get much more out of it. Some of the tools and tactics in this book already seem to be outdated in 2020 (Like Snapchat). Plus I didn't like that the author spent so much text on unnecessary sentences like "we will talk more about this subject in chapter X" and the reundent pop culture references. I gave 4 stars instead of 3 because I used to listen to Nick's Podcast and I think he's a great guy. ### ⭐⭐⭐⭐⭐ Modern digital, disruptive marketing approaches can be the great equalizer! *by R***E on June 6, 2016* Excellent book that should give small business owners or even startups the confidence t realize they can compete with larger competitors or market leaders using some creative thinking and modern marketing techniques. The author is somewhat provocative, yet accurate and effective with his message - that with the many tools & techniques that are now available, marketing done properly with modern approaches & tools does not have to be expensive and in some cases, having a small budget can be an advantage in that it incentivizes a marketer to be creative. In the end, the book provides a valuable & helpful framework for an SME to follow in order to challenge bigger competitors. --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.vu/products/28769840-get-scrappy-smarter-digital-marketing-for-businesses-big-and-small](https://www.desertcart.vu/products/28769840-get-scrappy-smarter-digital-marketing-for-businesses-big-and-small) --- *Product available on Desertcart Vanuatu* *Store origin: VU* *Last updated: 2026-05-06*