---
product_id: 489836219
title: "The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly"
price: "VT20444"
currency: VUV
in_stock: false
reviews_count: 6
url: https://www.desertcart.vu/products/489836219-the-new-rules-of-marketing-and-pr-how-to-use
store_origin: VU
region: Vanuatu
---

# The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly

**Price:** VT20444
**Availability:** ❌ Out of Stock

## Quick Answers

- **What is this?** The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly
- **How much does it cost?** VT20444 with free shipping
- **Is it available?** Currently out of stock
- **Where can I buy it?** [www.desertcart.vu](https://www.desertcart.vu/products/489836219-the-new-rules-of-marketing-and-pr-how-to-use)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Description

desertcart.in - Buy The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly book online at best prices in India on desertcart.in. Read The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly book reviews & author details and more at desertcart.in. Free delivery on qualified orders.

Review: Five Stars - its all that you need to upgrade yourself in realtime
Review: Not exactly what I expected - wished for something better written and probably more "academic", but would recommend to PR practitioners

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #998,061 in Books ( See Top 100 in Books ) #1,342 in Sales #2,050 in Marketing (Books) #7,412 in Management |
| Customer Reviews | 4.4 4.4 out of 5 stars (206) |
| Dimensions  | 14.99 x 3.3 x 22.61 cm |
| Edition  | 5th |
| ISBN-10  | 1119070481 |
| ISBN-13  | 978-1119070481 |
| Item Weight  | 584 g |
| Language  | English |
| Print length  | 480 pages |
| Publication date  | 6 November 2015 |
| Publisher  | John Wiley & Sons |

## Images

![The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly - Image 1](https://m.media-amazon.com/images/I/61uESqFqAyL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Five Stars
*by J***A on 8 March 2016*

its all that you need to upgrade yourself in realtime

### ⭐⭐⭐⭐ Review
*by C***N on 21 May 2016*

Not exactly what I expected - wished for something better written and probably more "academic", but would recommend to PR practitioners

### ⭐⭐⭐⭐⭐ Review
*by I***Y on 13 November 2016*

David Meerman Scott doesn't write like a tutor or teacher, and even though this is an excellent textbook on the rules of digital marketing today, it doesn't read like a textbook at all. Full of exciting, innovative and sometimes funny examples from real life, this is one of the best business books I've ever read. It's a long read but I devoured the book in a few days. Thoroughly recommended to marketing practitioners in any field, or anyone in business who just wants to communicate better with the digital world. Totally recommended.

## Frequently Bought Together

- The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly
- Engage!: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web

---

## Why Shop on Desertcart?

- 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016
- 🌍 **Shop Globally** — Access 737+ million products across 21 categories
- 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price
- 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members)
- 🔒 **Secure Payments** — Trusted payment options with buyer protection
- ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews

**Shop now:** [https://www.desertcart.vu/products/489836219-the-new-rules-of-marketing-and-pr-how-to-use](https://www.desertcart.vu/products/489836219-the-new-rules-of-marketing-and-pr-how-to-use)

---

*Product available on Desertcart Vanuatu*
*Store origin: VU*
*Last updated: 2026-03-02*