---
product_id: 520848936
title: "– Virtue Smooth Sulphate-Free Shampoo | Cleanses & Controls Frizz | Ideal for Curly Hair | Colour Safe | 240 ml"
brand: "virtue"
price: "VT18303"
currency: VUV
in_stock: true
reviews_count: 7
category: "Virtue"
url: https://www.desertcart.vu/products/520848936-virtue-smooth-sulphate-free-shampoo-cleanses-and-controls-frizz-ideal
store_origin: VU
region: Vanuatu
---

# Colour-safe formula for vibrant curls Sulfate & paraben free, clean beauty Alpha Keratin 60ku protein for deep repair – Virtue Smooth Sulphate-Free Shampoo | Cleanses & Controls Frizz | Ideal for Curly Hair | Colour Safe | 240 ml

**Brand:** virtue
**Price:** VT18303
**Availability:** ✅ In Stock

## Summary

> ✨ Unlock your smoothest, most vibrant curls yet! 🌿

## Quick Answers

- **What is this?** – Virtue Smooth Sulphate-Free Shampoo | Cleanses & Controls Frizz | Ideal for Curly Hair | Colour Safe | 240 ml by virtue
- **How much does it cost?** VT18303 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.vu](https://www.desertcart.vu/products/520848936-virtue-smooth-sulphate-free-shampoo-cleanses-and-controls-frizz-ideal)

## Best For

- virtue enthusiasts

## Why This Product

- Trusted virtue brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Sensory Escape:** Infused with a restorative blend of lavender, mint, and citrus essential oils for a refreshing, spa-like wash.
- • **Pure & Clean Formula:** Free from sulfates, parabens, phthalates, synthetic dyes, and gluten—because your hair deserves the best.
- • **Frizz-Free Confidence:** Tackles frizz at the source by smoothing hair cuticles for effortlessly sleek curls.
- • **Vibrant & Colour-Safe:** Protects and enhances colour-treated hair, keeping your hues fresh and radiant.
- • **Next-Level Hair Repair:** Powered by breakthrough Alpha Keratin 60ku protein to rebuild and strengthen each strand.

## Overview

Virtue Smooth Sulphate-Free Shampoo is a luxurious, colour-safe formula designed especially for frizz-prone and curly hair. Featuring the innovative Alpha Keratin 60ku protein, it repairs and smooths hair cuticles to reduce friction and tame frizz at the source. This clean, vegan, and cruelty-free shampoo is free from sulfates, parabens, and synthetic dyes, delivering a gentle yet effective cleanse with a refreshing herbal-citrus scent. Ideal for professionals who demand both performance and purity in their haircare routine.

## Description

Virtue Smooth Sulphate-Free Shampoo | Cleanses & Controls Frizz | Ideal for Curly Hair | Colour Safe | 240 ml : desertcart.co.uk: Beauty

Review: Fantastic shampoo - Lovely shampoo will buy again
Review: Not as good as it used to be - I don’t know if the components that make up this shampoo has changed but my hair doesn’t like it anymore. Will not be buying this again but will have to look for something better as my hair is long and fine.

## Features

- Formulated with our first-of-its-kind Alpha Keratin 60ku protein, Virtue Smooth Shampoo & Smooth Conditioner duo act as a powerful in-shower daily smoothing treatment for hair. They re-pave rough cuticles and reduce friction between each strand, tackling frizz at the source for haircare goes light years beyond basic cleansing.
- WHAT IT IS: A luxurious lathering shampoo with a soft and smooth finish.
- FRAGRANCE: A restorative blend of herbs, fruits, and citrus, incorporating soothing lavender and fresh mint essential oils.
- For all hair types, especially those with frizz-prone, wavy, or curly hair. Safe for color-treated and chemically treated hair.
- Free of sulfates, parabens, phthalates, synthetic colors and dyes. Gluten free. Cruelty free.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B07NLHSL15 |
| ASIN  | B07NLHSL15 |
| Active Ingredients | cocamidopropyl betaine,glycerin,lavender |
| Age Range Description | Adult |
| Benefits | This shampoo reduces friction between each strand, tackling frizz at the source for softer, smoother curls. |
| Best Sellers Rank | 54,931 in Beauty ( See Top 100 in Beauty ) 1,777 in Shampoos (Beauty) |
| Brand Name | VIRTUE |
| Country Of Origin | USA |
| Country of origin  | USA |
| Customer Reviews | 4.5 4.5 out of 5 stars (510) |
| Customer reviews | 4.5 4.5 out of 5 stars (510) |
| Date First Available  | 15 Jun. 2020 |
| Hair Type | Curly |
| Item Dimensions | 5.1 x 5.1 x 19.1 centimetres |
| Item Form | Liquid |
| Item Weight | 8 Ounces |
| Liquid Volume | 8 Fluid Ounces |
| Manufacturer | VIRTUE |
| Manufacturer  | VIRTUE |
| Manufacturer Part Number | 20164 |
| Manufacturer reference  | 20164 |
| Material Type Free | Gluten Free,Paraben Free |
| Number of Items | 1 |
| Other Special Features of the Product | Not Tested On Animals, Vegan |
| Product Dimensions  | 5.08 x 5.08 x 19.05 cm; 226.8 g |
| Recommended Uses For Product | Culr Enhancer,Frizz Management,Smoothening |
| Scent Name | Citrus, Fresh, Lavender, Mint |
| Suitable Hair Colour | All Hair Colours |
| UPC | 817023022113 |
| Unit Count | 8.00 count |

## Product Details

- **Age range (description):** Adult
- **Brand:** VIRTUE
- **Hair type:** Curly
- **Item form:** Liquid
- **Scent:** Citrus, Fresh, Lavender, Mint

## Images

![– Virtue Smooth Sulphate-Free Shampoo | Cleanses & Controls Frizz | Ideal for Curly Hair | Colour Safe | 240 ml - Image 1](https://m.media-amazon.com/images/I/518ApMvYDfL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Fantastic shampoo
*by A***N on 31 December 2025*

Lovely shampoo will buy again

### ⭐⭐⭐ Not as good as it used to be
*by O***A on 30 May 2025*

I don’t know if the components that make up this shampoo has changed but my hair doesn’t like it anymore. Will not be buying this again but will have to look for something better as my hair is long and fine.

### ⭐⭐⭐⭐⭐ Review
*by A***R on 5 January 2024*

Leaves hair smoo to h and shiny

## Frequently Bought Together

- VIRTUE Smooth Sulfate Free Shampoo for Frizz Control for Curly Hair, Safe for All Hair Types, Color Safe
- Virtue 6-in-1 Hair Styler, Styling Cream with Heat Protection, Safe for All Hair Types, Color Safe
- VIRTUE Flourish Conditioner for Fine or Thinning Hair, Sulfate Free Hair Growth Product, Detangles and Thickens, Color Safe

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**Shop now:** [https://www.desertcart.vu/products/520848936-virtue-smooth-sulphate-free-shampoo-cleanses-and-controls-frizz-ideal](https://www.desertcart.vu/products/520848936-virtue-smooth-sulphate-free-shampoo-cleanses-and-controls-frizz-ideal)

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*Product available on Desertcart Vanuatu*
*Store origin: VU*
*Last updated: 2026-05-05*