--- product_id: 56704762 title: "Wella Illumina Color Permanent Hair Color, No. 5/43 Light Red Gold Brown, 0.08103 kg" brand: "wella professionals" price: "VT8406" currency: VUV in_stock: true reviews_count: 13 category: "Wella Professionals" url: https://www.desertcart.vu/products/56704762-wella-illumina-color-permanent-hair-color-no-5-43-light store_origin: VU region: Vanuatu --- # Sheer natural light reflection Up to 3 levels of lift Incredible hair protection Wella Illumina Color Permanent Hair Color, No. 5/43 Light Red Gold Brown, 0.08103 kg **Brand:** wella professionals **Price:** VT8406 **Availability:** ✅ In Stock ## Summary > ✨ Illuminate your style with Wella’s light-reflecting magic! 🌟 ## Quick Answers - **What is this?** Wella Illumina Color Permanent Hair Color, No. 5/43 Light Red Gold Brown, 0.08103 kg by wella professionals - **How much does it cost?** VT8406 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.vu](https://www.desertcart.vu/products/56704762-wella-illumina-color-permanent-hair-color-no-5-43-light) ## Best For - wella professionals enthusiasts ## Why This Product - Trusted wella professionals brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Radiant, Natural Finish:** Experience luminous, sheer color that mimics natural light reflection for a vibrant look. - • **Gentle Yet Powerful Formula:** Ammonia-free and cruelty-free, protecting hair integrity while delivering lasting results. - • **Trusted Professional Quality:** Made in Germany by Coty Inc., with 4.6-star rating from over 12,000 users. - • **Perfect for Color-Shy Clients:** Designed for first-timers seeking subtle, flawless color without harshness. - • **Effortless Color Transformation:** Lighten, darken, or enhance your natural shade with precision and ease. ## Overview Wella Illumina Color No. 5/43 Light Red Gold Brown is a premium permanent hair color that offers up to 3 levels of lift with a sheer, natural-looking finish. Formulated without ammonia and animal-derived ingredients, it provides exceptional hair protection and luminous light reflection. Ideal for professionals and first-time color users alike, this 60ml lotion delivers radiant, durable color while maintaining hair health. ## Description Product Description Wella Illumina hair colour elevates light to its highest spectrum revealing previously unseen potential in hair. Formulated without animal-derived ingredients, now you can make light your own and create new colour expressions that stir the senses and emotions of every client. Setting a new benchmark for naturalness in hair colour with incredible light reflection and incredible hair protection while providing irresistible hair quality. Comes in 5/43 Light Red Gold Brown colour shade. Ingredients water, cetearyl alcohol, propylene glycol, ammonium hydroxide, dicetyl phosphate, trisodium ethylenediamine disuccinate, ceteth-10 phosphate, steareth-200, sodium sulfate, ammonium sulfate, sodium hydroxide, sodium sulfite, asorbic acid, fragrance, xanthan gum, toluene-2, 5-diamine sulfate, disodium edta, resorcinol, p-amonphenol, 1-napthyhol, 4-amino-2-hydroxytoluene. P.when('A').execute(function(A) { A.on('a:expander:toggle_description:toggle:collapse', function(data) { window.scroll(0, data.expander.$expander[0].offsetTop-100); }); }); Directions Apply to towel-dried hair without heat, leave for 30-40 minutes with heat, rinse and dry. For full grey coverage also use on towel-dried hair without heat. Safety Warning For external use only. Avoid contact with eyes. Keep away from naked flame or direct heat sources. See more Review: Best so far - I have Afro-textured hair and am in my 50s. I usually try to avoid colouring it, but now and then I like to experiment. I’ve never quite managed to find the perfect match for my natural shade and, it’s often either too light or too dark a brown. Although this particular colour is slightly darker than my natural tone, it’s given me the most flattering and luminous result so far. I used shades no.4 and no.5 with the Wella 20% developer, which worked beautifully. I also layer on lots of conditioner 5 minutes before rinsing and go again with more conditioner for one more rinse. Review: Excellent product - Excellent product ## Features - Lighten, darken and enhance natural hair colour - Gives a sheer natural looking result - With incredible light reflection and hair protection - Perfect first time experience for colour shy clients - Up to 3 levels of lift ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B009C59YN8 | | ASIN | B009C59YN8 | | Benefits | Durable and Hair Protection | | Best Sellers Rank | 1,106 in Beauty ( See Top 100 in Beauty ) 25 in Permanent Hair Colour | | Brand Name | Wella Professionals | | Colour | 5/43 Light Red Gold Brown | | Container Type | Bottle | | Country Of Origin | Germany | | Country of origin | Germany | | Customer Reviews | 4.6 4.6 out of 5 stars (12,612) | | Customer reviews | 4.6 4.6 out of 5 stars (12,612) | | Full Cure Time | 3E+1 Minutes | | Global Trade Identification Number | 08005610542157 | | Hair Color Permanence | Permanent | | Hair Type | normal | | Is discontinued by manufacturer | No | | Item Form | Lotion | | Item Type Name | Illumina Color Permanent Hair Color, No. 5/43 Light Red Gold Brown | | Item Weight | 0.08 Kilograms | | Item model number | 8005610542157 | | Manufacturer | Coty Inc. | | Manufacturer | Coty Inc. | | Material Features | Natural | | Material Type Free | Ammonia Free | | Number of Items | 1 | | Product Dimensions | 25 x 6 x 8 cm; 81 g | | Unit Count | 60.0 millilitre | ## Product Details - **Brand:** Wella Professionals - **Colour:** 5/43 Light Red Gold Brown - **Hair type:** normal - **Item form:** Lotion - **Material Type Free:** Ammonia Free - **Material feature:** Natural - **Number of items:** 1 - **Package information:** Bottle - **Product benefits:** Durable and Hair Protection - **Unit count:** 60.0 millilitre ## Images ![Wella Illumina Color Permanent Hair Color, No. 5/43 Light Red Gold Brown, 0.08103 kg - Image 1](https://m.media-amazon.com/images/I/41jdLbwvjmL.jpg) ![Wella Illumina Color Permanent Hair Color, No. 5/43 Light Red Gold Brown, 0.08103 kg - Image 2](https://m.media-amazon.com/images/I/51Xz1R6nVaL.jpg) ## Available Options This product comes in different **Color, Size** options. ## Customer Reviews ### ⭐⭐⭐⭐⭐ Best so far *by Y***M on 5 October 2025* I have Afro-textured hair and am in my 50s. I usually try to avoid colouring it, but now and then I like to experiment. I’ve never quite managed to find the perfect match for my natural shade and, it’s often either too light or too dark a brown. Although this particular colour is slightly darker than my natural tone, it’s given me the most flattering and luminous result so far. I used shades no.4 and no.5 with the Wella 20% developer, which worked beautifully. I also layer on lots of conditioner 5 minutes before rinsing and go again with more conditioner for one more rinse. ### ⭐⭐⭐⭐⭐ Excellent product *by S***D on 21 March 2026* Excellent product ### ⭐⭐⭐⭐⭐ Illumina 10/69 An ashy saviour!! ♥️ *by M***N on 4 August 2025* My hair has been dark for a while. I missed being blonde so cap highlighted my hair. Unfortunately some of the older brown was very stubborn. Those parts were a horrible shade of orange and I dare not put any more bleach on it, it’s already taken a battering. I needed violet to naturalise the orange so purchased this knowing it wouldn’t entirely match the swatch colour but should hopefully at least take the orange away. I used the 10/69 with a 1:1 ratio on dry hair with a 30 vol wella developer (I know that seems a high volume but I can’t stress enough just how orange it was) I let it develop for 25 mins and rinsed, shampoo, condition and hair mask. The colour is beautiful 😻 I’m so happy with it. The condition of my hair is absolutely awful (which is entirely on me- I went in a bit hardcore with the bleach) so if anyone can suggest something amazing for the bleach damage it would be appreciated. ## Frequently Bought Together - Wella Illumina Color Permanent Hair Color, No. 5/43 Light Red Gold Brown, 0.08103 kg - Wella Professionals Illumina Permanent Haircolor, Number 5/43 --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.vu/products/56704762-wella-illumina-color-permanent-hair-color-no-5-43-light](https://www.desertcart.vu/products/56704762-wella-illumina-color-permanent-hair-color-no-5-43-light) --- *Product available on Desertcart Vanuatu* *Store origin: VU* *Last updated: 2026-05-06*