--- product_id: 64869445 title: "Measure What Matters: The Simple Idea that Drives 10x Growth" price: "VT7860" currency: VUV in_stock: true reviews_count: 8 url: https://www.desertcart.vu/products/64869445-measure-what-matters-the-simple-idea-that-drives-10x-growth store_origin: VU region: Vanuatu --- # Proven 10x growth framework Data-driven OKR tracking Top-ranked business bestseller Measure What Matters: The Simple Idea that Drives 10x Growth **Price:** VT7860 **Availability:** ✅ In Stock ## Summary > 🚀 Measure What Matters: The secret weapon for 10x career and company growth ## Quick Answers - **What is this?** Measure What Matters: The Simple Idea that Drives 10x Growth - **How much does it cost?** VT7860 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.vu](https://www.desertcart.vu/products/64869445-measure-what-matters-the-simple-idea-that-drives-10x-growth) ## Best For - Customers looking for quality international products ## Why This Product - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Learn from Legends:** Insights from John Doerr, Bill Gates, Bono, and Intel’s Andy Grove for proven success. - • **Inspire & Align Teams:** Create transparent, ambitious objectives that unify your entire organization. - • **Unlock Explosive Growth:** Master the OKR system that scaled Google from 40 to 70,000+ employees. - • **Data-Driven Goal Setting:** Learn to track measurable Key Results that drive real progress and accountability. - • **Transform Ambition into Achievement:** Turn big ideas into actionable, time-bound results with a simple, rigorous framework. ## Overview Measure What Matters reveals the revolutionary OKR (Objectives and Key Results) framework that fueled Google’s meteoric rise and transformed management practices worldwide. Authored by legendary investor John Doerr, this book offers actionable insights and real-world case studies to help professionals and organizations set ambitious goals, track measurable outcomes, and achieve breakthrough growth. A must-read for leaders aiming to inspire teams, drive focus, and execute with precision. ## Description From the Publisher About the book Measure What Matters is about using Objectives and Key Results (OKRs), a revolutionary approach to goal-setting, to make tough choices in business. In 1999, legendary venture capitalist John Doerr invested nearly 12 million dollars in a startup that had amazing technology, entrepreneurial energy and sky-high ambitions. Doerr introduced the founders to OKRs and with them at the foundation of their management, the startup grew from forty employees to more than 70,000 with a market cap exceeding 600 billion dollars. The startup was Google. In Measure What Matters, Doerr shares a broad range of first-person, behind-the-scenes case studies, with narrators including Bono and Bill Gates, to demonstrate the focus, agility, and explosive growth that OKRs have spurred at so many great organizations. This book will show you how to collect timely, relevant data to track progress - to measure what matters . It will help any organization or team aim high, move fast, and excel. Review: Nice book to read - It tells why setting up big goals are needed to achieve something big in your career or a team or as a company. Review: Aspiration to Achievement - It is well known that single digit companies manage to generate double digit growth. The top ten percent of companies create over 70 percent of wealth. This success rate is true even for individuals as well as not-for-profit organizations. Though most organizations and individuals start with great aspirations, only a few manage to make it to the top. This book is a guide for all to help translate aspirations into achievements using a robust management framework. Andy Grove of Intel fame is known as one of the most successful business leaders of the twentieth century. ‘Intel Delivers’ was his mantra. His simple, yet rigorous means of setting ambitious goals or Objectives and then tying them to Key Results that measure the direction and quantum of their achievement is OKR. This concept is also discussed in management literature as Managing by Objectives and other terminologies. The success of OKR lies in its simplicity and rigor of execution. John Doerr helps us understand OKR trough his own experience at Intel and relentless implementation at Google and other organizations. Larry Page of Google in 1999 had the ambition to match IBM and Microsoft in market capitalization of a hundred billion dollars. Google’s idea was to “organize the world’s information and make it universally accessible and useful’’. “The founders were quintessential visionaries, with extreme entrepreneurial energy. What they lacked was management experience.’’ The book then goes on to show that “Ideas are easy. Execution is everything.” The Objective sets the direction. It needs to be inspiring, simple to understand and communicated throughout the organization. It is proven that people excel when they are challenged with hard goals, that are clearly articulated. The Key Results are measurable, time bound deliverables, which when achieved signal the completion of the objective. The Key results are interrelated across functions, top down, bottom up, and a perfect network of tasks that perform like an orchestra in an organization. This needs a change in culture, to bring in transparency of OKRs at all levels, sharing and teamwork. What matters is accomplishments and not mere past credentials. Merit scores over seniority. To effectively execute the OKR concept, the author has four OKR ‘Super Powers’: Focus, Align, Track and Stretch. The case study Intel’s ‘Operation Crush’ when its 8086 beat the giant Motorola’s 68000 chip in the market place in 1980 in a very short time, is fascinating. The book has devoted one chapter each to the concepts that are sequenced perfectly and illustrated using insightful case studies. Proof of the pudding explained and delivered. ## Features - Binding: Paper Back - Comes with secure packaging - This product will be an excellent pick for you ## Technical Specifications | Specification | Value | |---------------|-------| | Best Sellers Rank | #5,505 in Books ( See Top 100 in Books ) #20 in Industries #58 in Literary Theory, History & Criticism #138 in Analysis & Strategy | | Customer Reviews | 4.5 out of 5 stars 9,529 Reviews | ## Images ![Measure What Matters: The Simple Idea that Drives 10x Growth - Image 1](https://m.media-amazon.com/images/I/81qiqyy-XPL.jpg) ## Customer Reviews ### ⭐⭐⭐⭐⭐ Nice book to read *by P***L on 5 July 2025* It tells why setting up big goals are needed to achieve something big in your career or a team or as a company. ### ⭐⭐⭐⭐⭐ Aspiration to Achievement *by B***Y on 9 November 2018* It is well known that single digit companies manage to generate double digit growth. The top ten percent of companies create over 70 percent of wealth. This success rate is true even for individuals as well as not-for-profit organizations. Though most organizations and individuals start with great aspirations, only a few manage to make it to the top. This book is a guide for all to help translate aspirations into achievements using a robust management framework. Andy Grove of Intel fame is known as one of the most successful business leaders of the twentieth century. ‘Intel Delivers’ was his mantra. His simple, yet rigorous means of setting ambitious goals or Objectives and then tying them to Key Results that measure the direction and quantum of their achievement is OKR. This concept is also discussed in management literature as Managing by Objectives and other terminologies. The success of OKR lies in its simplicity and rigor of execution. John Doerr helps us understand OKR trough his own experience at Intel and relentless implementation at Google and other organizations. Larry Page of Google in 1999 had the ambition to match IBM and Microsoft in market capitalization of a hundred billion dollars. Google’s idea was to “organize the world’s information and make it universally accessible and useful’’. “The founders were quintessential visionaries, with extreme entrepreneurial energy. What they lacked was management experience.’’ The book then goes on to show that “Ideas are easy. Execution is everything.” The Objective sets the direction. It needs to be inspiring, simple to understand and communicated throughout the organization. It is proven that people excel when they are challenged with hard goals, that are clearly articulated. The Key Results are measurable, time bound deliverables, which when achieved signal the completion of the objective. The Key results are interrelated across functions, top down, bottom up, and a perfect network of tasks that perform like an orchestra in an organization. This needs a change in culture, to bring in transparency of OKRs at all levels, sharing and teamwork. What matters is accomplishments and not mere past credentials. Merit scores over seniority. To effectively execute the OKR concept, the author has four OKR ‘Super Powers’: Focus, Align, Track and Stretch. The case study Intel’s ‘Operation Crush’ when its 8086 beat the giant Motorola’s 68000 chip in the market place in 1980 in a very short time, is fascinating. The book has devoted one chapter each to the concepts that are sequenced perfectly and illustrated using insightful case studies. Proof of the pudding explained and delivered. ### ⭐⭐⭐⭐ Must read *by R***N on 31 December 2025* Excellent book ## Frequently Bought Together - Measure What Matters: The Simple Idea that Drives 10x Growth - High Output Management - The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.vu/products/64869445-measure-what-matters-the-simple-idea-that-drives-10x-growth](https://www.desertcart.vu/products/64869445-measure-what-matters-the-simple-idea-that-drives-10x-growth) --- *Product available on Desertcart Vanuatu* *Store origin: VU* *Last updated: 2026-05-07*