--- product_id: 702538272 title: "Houjicha Powder - Organic Roasted Green Tea Powder - Smooth and Earthy with Flavor Notes of Coffee, Puffed Rice, Cacao - Enjoy Hot or Iced - 100g Bag" brand: "matchaful" price: "VT21713" currency: VUV in_stock: true reviews_count: 8 category: "Matchaful" url: https://www.desertcart.vu/products/702538272-houjicha-powder-organic-roasted-green-tea-powder-smooth-and-earthy store_origin: VU region: Vanuatu --- # JAS certified organic & direct trade 100g premium organic powder roasted for rich earthy flavor Houjicha Powder - Organic Roasted Green Tea Powder - Smooth and Earthy with Flavor Notes of Coffee, Puffed Rice, Cacao - Enjoy Hot or Iced - 100g Bag **Brand:** matchaful **Price:** VT21713 **Availability:** ✅ In Stock ## Summary > 🍃 Elevate your tea game with the smooth, roasted sophistication of Matchaful Houjicha! ## Quick Answers - **What is this?** Houjicha Powder - Organic Roasted Green Tea Powder - Smooth and Earthy with Flavor Notes of Coffee, Puffed Rice, Cacao - Enjoy Hot or Iced - 100g Bag by matchaful - **How much does it cost?** VT21713 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.vu](https://www.desertcart.vu/products/702538272-houjicha-powder-organic-roasted-green-tea-powder-smooth-and-earthy) ## Best For - matchaful enthusiasts ## Why This Product - Trusted matchaful brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Versatile Enjoyment:** Craft your perfect cup hot or iced with a frothy bamboo whisk ritual that elevates your daily routine. - • **Balanced Energy Boost:** Lower caffeine than traditional matcha, perfect for sustained focus without jitters. - • **Earthy Roasted Flavor:** Experience smooth, toasty notes of coffee, cacao, and puffed rice that redefine green tea. - • **Certified Organic & Ethical:** JAS certified and direct trade sourced from trusted Japanese farms for purity and authenticity. - • **Empowered Female-Founded Brand:** Support a NYC-based female-led company committed to quality and transparency from farm to cup. ## Overview Matchaful Houjicha Powder is a 100g bag of JAS certified organic roasted Japanese green tea, delivering a smooth, earthy flavor with unique coffee and cacao notes. With lower caffeine content, it offers a balanced energy boost ideal for any time of day. Sourced directly from trusted farms and crafted by a female-founded NYC brand, this powder is perfect for hot or iced preparation using a traditional bamboo whisk. ## Description desertcart.com: Matchaful Houjicha Powder - Organic Roasted Green Tea Powder - Smooth and Earthy with Flavor Notes of Coffee, Puffed Rice, Cacao - Enjoy Hot or Iced - 100g Bag : Grocery & Gourmet Food Review: Great Matcha Choice - High quality ceremonial grade matcha! Smooth and taste great! Great value for the money. Has a nice, green color, pleasant aroma too. Size of container is small, but is as advertised! Review: Best Matcha out there - Best Matcha out there. Its smooth, has layers great taste, and you get the caffeine benefits without the ups and downs. I am a better version of myself when I start my day with this Matcha. ## Features - Roasted Japanese Green Tea With Superior Taste: Experience the naturally lower caffeine, earthy flavor of green tea with toasty, chocolatey coffee like notes; Roasting creates its unique reddish brown color and removes bitterness - JAS Certified Organic and Direct Trade: Our premium Houjicha is JAS certified organic, sourced directly from our trusted farm partners in Japan for exceptional quality and authentic taste - Lower Caffeine, Same Benefits: Savor the health benefits of green tea with slightly less caffeine, making our Houjicha a perfect choice for any time of day and an excellent alternative to coffee - How to Prepare: Using a bamboo whisk, whisk one and a half teaspoons with 2 fluid ounces of 180 degrees F water in W or M formation until frothy; Enjoy hot or iced with 6 fluid ounces of your choice of milk - Direct Trade, Superior Quality: Matchaful is a female founded brand based in New York City since 2015, and we are committed to providing direct trade, farm to whisk matcha and houjicha, ensuring exceptional quality ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B0CHHNGVPD | | Best Sellers Rank | #34,608 in Grocery & Gourmet Food ( See Top 100 in Grocery & Gourmet Food ) #190 in Matcha Tea | | Customer Reviews | 4.1 4.1 out of 5 stars (103) | | Manufacturer | Matchaful | | Package Dimensions | 7.76 x 4.65 x 1.5 inches; 3.84 ounces | | UPC | 850038816155 | | Units | 3.52 Ounce | ## Product Details - **Brand:** MATCHAFUL - **Flavor:** Houjicha 100g - **Item Form:** Powder - **Tea Variety:** Houjicha - **Unit Count:** 3.52 Ounce ## Images ![Houjicha Powder - Organic Roasted Green Tea Powder - Smooth and Earthy with Flavor Notes of Coffee, Puffed Rice, Cacao - Enjoy Hot or Iced - 100g Bag - Image 1](https://m.media-amazon.com/images/I/61iAzDVhMhL.jpg) ## Customer Reviews ### ⭐⭐⭐⭐⭐ Great Matcha Choice *by M***S on October 17, 2025* High quality ceremonial grade matcha! Smooth and taste great! Great value for the money. Has a nice, green color, pleasant aroma too. Size of container is small, but is as advertised! ### ⭐⭐⭐⭐⭐ Best Matcha out there *by J***Y on August 30, 2025* Best Matcha out there. Its smooth, has layers great taste, and you get the caffeine benefits without the ups and downs. I am a better version of myself when I start my day with this Matcha. ### ⭐⭐⭐⭐ Delicious! But Buy Direct from Matchaful *by W***T on June 24, 2025* I would encourage everyone to try this Matcha. I would give it 5 stars, but I am taking a star away for the specific batch I purchased on Amazon. The Hikari is truly delicious, however, the quality and freshness was superior when ordered directly from Matchaful. The color was more vibrant. --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.vu/products/702538272-houjicha-powder-organic-roasted-green-tea-powder-smooth-and-earthy](https://www.desertcart.vu/products/702538272-houjicha-powder-organic-roasted-green-tea-powder-smooth-and-earthy) --- *Product available on Desertcart Vanuatu* *Store origin: VU* *Last updated: 2026-05-07*