--- product_id: 87888680 title: "L'Oreal Paris Superior Preference Luminous Fade-Defying Permanent Hair Color, Hair Dye For Up to 9 Weeks of Radiance, Chic Auburn Brown 6AB, 1 Hair Dye Kit (Pack of 2)" brand: "l'oreal paris" price: "VT11021" currency: VUV in_stock: true reviews_count: 13 category: "L'oreal Paris" url: https://www.desertcart.vu/products/87888680-loreal-paris-superior-preference-luminous-fade-defying-permanent-hair-color store_origin: VU region: Vanuatu --- # Up to 9 weeks fade-defying color UV filter & Vitamin E shine protect conditioner No-drip gel formula for precise application L'Oreal Paris Superior Preference Luminous Fade-Defying Permanent Hair Color, Hair Dye For Up to 9 Weeks of Radiance, Chic Auburn Brown 6AB, 1 Hair Dye Kit (Pack of 2) **Brand:** l'oreal paris **Price:** VT11021 **Availability:** ✅ In Stock ## Summary > ✨ Elevate your hair game with fade-defying brilliance! ✨ ## Quick Answers - **What is this?** L'Oreal Paris Superior Preference Luminous Fade-Defying Permanent Hair Color, Hair Dye For Up to 9 Weeks of Radiance, Chic Auburn Brown 6AB, 1 Hair Dye Kit (Pack of 2) by l'oreal paris - **How much does it cost?** VT11021 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.vu](https://www.desertcart.vu/products/87888680-loreal-paris-superior-preference-luminous-fade-defying-permanent-hair-color) ## Best For - l'oreal paris enthusiasts ## Why This Product - Trusted l'oreal paris brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Complete Care Kit:** Includes color gel, developer crème, shine protect conditioner, and gloves for an effortless, all-in-one experience. - • **Long-Lasting Radiance:** Enjoy vibrant, luminous hair color that stays fresh for up to 9 weeks—no fading, no compromise. - • **Precision No-Drip Formula:** Gel texture ensures mess-free, exact application for salon-quality results at home. - • **Vegan & Gluten-Free Beauty:** Formulated without gluten and cruelty-free, perfect for the conscious professional. - • **Gray Coverage & Conditioning:** Superior gray coverage combined with conditioning agents leaves hair silky, soft, and resilient. ## Overview L'Oreal Paris Superior Preference Permanent Hair Color delivers rich, luminous, and fade-defying color for up to 9 weeks. Featuring a no-drip gel formula for precise application, it covers gray hair flawlessly while conditioning with a Vitamin E and UV filter-infused shine protect conditioner. Suitable for all hair types, this vegan and gluten-free kit offers professional-quality results at home, ensuring silky, vibrant hair that stands out. ## Description There's hair color, then there's Preference color. Our gold standard for beautiful color and shine that defies fadeout for up to 8 weeks. With Superior Preference luminous color shines from every strand. The fade defying Color and Shine System includes our Care Supreme Conditi1r, with Shine Serum, Vitamin E, and UV filter locks in first day color vibrancy and provides soft, luxuriant silky hair. Review: Great Results! - I couldn't be happier with the results! This product exceeded my expectations in every way. The application process was incredibly easy. The included gloves were a nice touch, and the cream formula spread smoothly without any drips. The color turned out to be vibrant and rich. I chose the shade "Lightest Natural Blonde 9.5NB," and it provided beautiful depth, enhancing my natural color. Post-application, my hair felt silky and shiny rather than dry and brittle. I noticed a significant improvement in its overall texture, which was a pleasant surprise. I highly recommend Loreal Hair Color to anyone looking for an at-home hair dye option. It’s effective, easy to use, and leaves your hair feeling fabulous. I will definitely be using this product again! Review: Intense color, spectacular brightness and perfect coverage - I bought this L'Oréal Paris Superior Preference dye and was delighted with the result. The color is uniform, natural and very bright, exactly as shown on the box. It covers gray hair perfectly and does not leave hair dull or dry. The application is very simple, it does not leak and the aroma is pleasant compared to other dyes. After washing, the hair feels soft, silky and beautifully shiny, thanks to the conditioner it includes. What I liked the most is that the color lasts for several weeks without losing intensity, even with frequent washes. It is undoubtedly an excellent option if you are looking for a professional quality dye to use at home. 💯 I highly recommend it and will buy it again. ## Features - Find Your Superior Preference Signature: Our new and improved Superior Preference Permanent Hair Color creates rich, luminous, fade-defying hair color for gray hair coverage, radiance and conditioning for up to 9 weeks. Suitable for all hair types - No-Drip Permanent Hair Dye Formula: Now with a no-drip texture, our gel formula offers better hair adherence and a more precise application. A concentration of long-lasting dyes combined with conditioning gel texture results in better hair fiber coating - Hair Color Kit: Includes Color Gel, Developer Crème, Shine Protect Conditioner, 1 pair of gloves and instruction leaflet. Our UV Filter and Vitamin E-infused Shine Protect Conditioner helps keep first-day color vibrancy and provide silky, resilient hair - L'Oreal Paris Hair Coloring Products: We offer permanent, semi-permanent, and temporary hair dye plus root cover up, anti-brass toners and lightening systems. Cover gray hair, highlight, go bold with bright color or even try an ombre hair color - L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B07D9P55NB | | ASIN | B07D9P55NB | | Best Sellers Rank | #170 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #2 in Hair Color | | Brand Name | L'Oreal Paris | | Color | 6AB Chic Auburn Brown | | Container Type | Bottle | | Customer Reviews | 4.5 4.5 out of 5 stars (55,475) | | Full Cure Time | 8 Weeks | | Global Trade Identification Number | 00071249378601 | | Hair Color Permanence | Permanent | | Hair Type | All | | Item Form | Gel | | Item model number | 071249378601 | | Manufacturer | L'Oreal Paris | | Manufacturer | L'Oreal Paris | | Material Features | Gluten Free, Vegan | | Material Type Free | Gluten Free | | Number of Items | 2 | | Product Benefits | Conditioning, Hair Coloring | | Product Dimensions | 2.26 x 7 x 6.25 inches; 1.15 Pounds | | UPC | 071249378601 | | UPC | 071249378601 | | Unit Count | 2 Count | ## Product Details - **Brand:** L'Oreal Paris - **Color:** 6AB Chic Auburn Brown - **Item Form:** Gel - **Package Information:** Bottle - **Product Benefits:** Conditioning, Hair Coloring ## Images ![L'Oreal Paris Superior Preference Luminous Fade-Defying Permanent Hair Color, Hair Dye For Up to 9 Weeks of Radiance, Chic Auburn Brown 6AB, 1 Hair Dye Kit (Pack of 2) - Image 1](https://m.media-amazon.com/images/I/81HeHi4abWL.jpg) ## Available Options This product comes in different **Color, Size** options. ## Questions & Answers **Q: What is L’Oreal Preference haircolor?​** A: Preference provides up to 9 weeks of fade-defying, luminous color, with natural-looking highs & lows, and beautiful gray coverage. The kit also has a color protective Shine Protect Conditioner so hair is left soft and silky to the touch. **Q: What has changed with the new formula?** A: New and improved Superior Preference Hair Color now provides up to 9 weeks of fade-defying color with a new, no-drip texture to allow for a more precise application. **Q: What is the difference between L’Oreal Preference and L’Oreal Excellence haircolor?** A: Preference is a liquid gel color that provides fade-defying color for up to 9 weeks. For multi-dimensional, salon-inspired results, use Preference. Excellence is a crème color that provides 100% gray coverage. To cover resistant grays, use Excellence **Q: Which L’Oreal Preference shade should I choose?** A: There is a shade guide included on the back of each pack to show the color results depending on your starting hair color. Color result may vary depending on your starting hair color and condition. **Q: What should I use to maintain my hair color?** A: To maintain your salon-inspired results, we recommend using L’Oreal Paris Everpure Bonding Shampoo and Conditioner. ## Customer Reviews ### ⭐⭐⭐⭐⭐ Great Results! *by D***A on March 6, 2026* I couldn't be happier with the results! This product exceeded my expectations in every way. The application process was incredibly easy. The included gloves were a nice touch, and the cream formula spread smoothly without any drips. The color turned out to be vibrant and rich. I chose the shade "Lightest Natural Blonde 9.5NB," and it provided beautiful depth, enhancing my natural color. Post-application, my hair felt silky and shiny rather than dry and brittle. I noticed a significant improvement in its overall texture, which was a pleasant surprise. I highly recommend Loreal Hair Color to anyone looking for an at-home hair dye option. It’s effective, easy to use, and leaves your hair feeling fabulous. I will definitely be using this product again! ### ⭐⭐⭐⭐⭐ Intense color, spectacular brightness and perfect coverage *by L***U on January 9, 2026* I bought this L'Oréal Paris Superior Preference dye and was delighted with the result. The color is uniform, natural and very bright, exactly as shown on the box. It covers gray hair perfectly and does not leave hair dull or dry. The application is very simple, it does not leak and the aroma is pleasant compared to other dyes. After washing, the hair feels soft, silky and beautifully shiny, thanks to the conditioner it includes. What I liked the most is that the color lasts for several weeks without losing intensity, even with frequent washes. It is undoubtedly an excellent option if you are looking for a professional quality dye to use at home. 💯 I highly recommend it and will buy it again. ### ⭐⭐⭐⭐⭐ Works great *by B***A on March 19, 2026* Great stuff. Wonderful color and conditioner ## Frequently Bought Together - L'Oreal Paris Superior Preference Luminous Fade-Defying Permanent Hair Color, Hair Dye For Up to 9 Weeks of Radiance, Chic Auburn Brown 6AB, 1 Hair Dye Kit (Pack of 2) - L'Oreal Paris Excellence Creme Permanent Triple Care Hair Color, 6R Light Auburn, Gray Coverage For Up to 8 Weeks, All Hair Types, Pack of 1 - L'Oreal Paris Magic Root Cover Up Gray Concealer Spray Red 2 oz.(Packaging May Vary) --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.vu/products/87888680-loreal-paris-superior-preference-luminous-fade-defying-permanent-hair-color](https://www.desertcart.vu/products/87888680-loreal-paris-superior-preference-luminous-fade-defying-permanent-hair-color) --- *Product available on Desertcart Vanuatu* *Store origin: VU* *Last updated: 2026-05-08*