---
product_id: 92816297
title: "The Luxury Strategy: Break the Rules of Marketing to Build Luxury Brands"
price: "VT4476"
currency: VUV
in_stock: false
reviews_count: 1
url: https://www.desertcart.vu/products/92816297-the-luxury-strategy-break-the-rules-of-marketing-to-build
store_origin: VU
region: Vanuatu
---

# The Luxury Strategy: Break the Rules of Marketing to Build Luxury Brands

**Price:** VT4476
**Availability:** ❌ Out of Stock

## Quick Answers

- **What is this?** The Luxury Strategy: Break the Rules of Marketing to Build Luxury Brands
- **How much does it cost?** VT4476 with free shipping
- **Is it available?** Currently out of stock
- **Where can I buy it?** [www.desertcart.vu](https://www.desertcart.vu/products/92816297-the-luxury-strategy-break-the-rules-of-marketing-to-build)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Description

Kogan Page

Review: Deep dive into luxury concepts - One of the most interesting books on luxury. There is depth in concepts. A good reference book to understand the subject

## Features

- Kogan Page

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #672,404 in Books ( See Top 100 in Books ) #48 in Product Management #411 in Advertising (Books) #3,404 in Business Management (Books) |
| Customer Reviews | 4.5 4.5 out of 5 stars (384) |
| Dimensions  | 6.54 x 1.06 x 9.49 inches |
| Edition  | 2nd |
| ISBN-10  | 0749464917 |
| ISBN-13  | 978-0749464912 |
| Item Weight  | 1.85 pounds |
| Language  | English |
| Print length  | 408 pages |
| Publication date  | September 25, 2012 |
| Publisher  | Kogan Page |

## Images

![The Luxury Strategy: Break the Rules of Marketing to Build Luxury Brands - Image 1](https://m.media-amazon.com/images/I/61Oq-cgZ7GL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Deep dive into luxury concepts
*by A***L on 8 February 2026*

One of the most interesting books on luxury. There is depth in concepts. A good reference book to understand the subject

## Frequently Bought Together

- The Luxury Strategy: Break the Rules of Marketing to Build Luxury Brands
- Kapferer on Luxury: How Luxury Brands Can Grow Yet Remain Rare
- Rethinking Prestige Branding: Secrets of the Ueber-Brands

---

## Why Shop on Desertcart?

- 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016
- 🌍 **Shop Globally** — Access 737+ million products across 21 categories
- 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price
- 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members)
- 🔒 **Secure Payments** — Trusted payment options with buyer protection
- ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews

**Shop now:** [https://www.desertcart.vu/products/92816297-the-luxury-strategy-break-the-rules-of-marketing-to-build](https://www.desertcart.vu/products/92816297-the-luxury-strategy-break-the-rules-of-marketing-to-build)

---

*Product available on Desertcart Vanuatu*
*Store origin: VU*
*Last updated: 2026-05-08*