IT Cosmetics No. 50 Serum Anti-Aging Collagen Veil Primer - Hydrating Primer & Serum - Preps Skin for Makeup, Diffuses the Look of Pores - With Essential Oils, Vitamins, Hyaluronic Acid, Niacin & Silk

This is my 3rd bottle of it Cosmetic Serum It made my face so smooth and nourished with cream helping wrinkles and creases tighten up . I ran out and my face is so dry and nothing else would help my face. Will not go without this serum again. I use it cosmetic CC make up, eyebrow pen, Eyeliner , and many many more products. The brushes are great and this was the first time I didn't put makeup on with my fingers.. Never go back to fingers.

I had a primer that came with a fabfitfun box, but then I found out to replace the bottle when it ran out was $60! I wanted something cheaper. I use IT cosmetics CC cream and love that, so I thought I'd give this a try. This smells citrusy but no in a bad way, to me. Goes one easily and dries quickly too. I don't have a problem with my makeup moving either. I will try to remember to update during the summertime, as I have not had it during the summer yet.

I love this IT serum, it feels like literal silk on my skin!

I have purchased several things from It Cosmetics, and they were all high quality. This primer is no exception. It is not just a primer, but contains peptides and a few other things that make it a skin treatment as well. I don't use foundation (I'm 62) and never really have, so I am always on the lookout for a good primer. You only use a small amount, and then let it dry, which only takes a moment. I put it on after I moisturize, and it makes my skin feel like velvet. There is no color, which I prefer. Yes, it is pricey, but with the added ingredients, I think it is worth the price. I will be buying a second bottle.

I use this first on my face. It is called a serum. I prefer the Bye Bye Lines serum but it seemed to be out of stock. So now I see the Bye Bye is coming also. For me it takes more than a pea size drop to get coverage on my face and neck. Just glad to find it here on Amazon. Hope my other two items show up soon as well.

I reveived this package today but there was not the It Serum in it just the dropper, Was so dissapointed. This is the first time this has happened,

I did see a difference in my skin after first use. My face was much smoother. I will continue to use this.

The first time I bought this product I liked it. The second time the bottle seems a different size slightly and the pump portion that was sent did not function. I was able to use the pump from the first product luckily since I had not discarded. Also the second product seems more sticky when I apply to my skin. I am not sure if the product line just changed or if one of the bottles is an imitation or what happen but I liked the first bottle better.