Garnier Nutrisse Ultra Crème Hair Color, Permanent Hair Dye with 100% Gray Coverage, Vegan & Cruelty-Free, 10 Black (Licorice), 1 Count

I liked this hair dye. It’s easy to apply and the color turned out nice and very close to what’s shown on the box. My hair felt soft and shiny afterward. I would buy it again.

I have short hair and use the blonde 100 color which turns out perfect every time. I don't need blue or purple shampoo when using this. The color seems to maintain very consistently for the 3-4 weeks til i cut my hair and recolor. I've tried a few other products which came out way different than advertised, and I also made my hair like icy blonde which required purple shampoo about every 3-4 days to knock down brassiness which just isn't a problem with this at all. It's a nice natural blonde tone that isn't artificial looking. My dark eyebrows make it fairly obvious I dye my hair but this is way nicer looking than anything i ever got from straight bleaching and toning afterwards etc. I might experiment with some other shades of blonde in the general ballpark of like 90-111 and see how they come out but so far this light natural blonde 100 is the best blonde i've ever had. my hair looks far better than it used to at the salon years back when i used to get it bleached as a kid. with short hair everything comes out a tiny bit darker as it's all closer to the roots and is more newly formed hair that's less porous so i'd probably aim for a shade or two lighter than what you are wanting if you're a guy with short dark brown hair to start with. generally speaking though this is pretty accurate with the color chart on the box and if you have short hair, there's plenty in the bottle to run it through a second time before it goes bad if needed (like during the same setting it would have to be done right after the first round is washed out and hair is dried.). The tone of this seems to have that nice kinda multi dimensional look of real hair that doesn't all look like a solid paint job on your head like some hair dyes tend to look like, at least for nearly a week til they lighten up and tone down from washing. After about a handful of different products I'm glad to have found this. Definitely hoping they make this forever without discontinuing. Super solid product that's beyond simple to use. Within 35 minutes and minimal efforts you should have the hair color you likely wanted. Overall doesn't seem to be too harsh on my head either. Definitely doesn't turn my hair into half cooked ramen noodles like when straight up bleaching and toning. The mask this comes with is pretty amazing. I leave it in for like a half hour while i fire one up and then rinse it out after. Everyone's hair reacts differently to different products so I obviously can't guarantee you will have the same awesome results I did but I'd say it's worth a shot.

The color was great on this one, I am natural with dark roots coming in the older I get. The fruit oils they added to this were amazing, made the hair really silky and it smells really nice!

Love this brand of hair dye with the added fruit oil. Gives my hair a nice refreshed silky glow and feel whenever I dye it. Typically touchup every 4-6 weeks as my hair grows fast, this dye is the only one I’ve found so far that is not irritating to my scalp and looks great too!

Works as it should. Easy prep and use. No harsh odors. True color

For the longest time I was willing to let my silver grow until one day there was so much of it that my dark hair looked like it was lighter than it was. If I had Grey hairs, it probably wouldn't be an issue but true silver hairs reflect a ton of light, are almost white and reflect light through all your other hair colors. It was time for a change... First I tried a soft black that was more brown than black and didn't really suitme. Then I went pure Indigo and loved it, but it faded quickly. I love the deep blue hue of the Indigo and when silver starts to grow out, it blends in up until you get close to an inch of growth. I finally settled on Mulberry which is a gorgeous blue black and hides the silver very well, but again, only up to about an inch of silver showing. So, how often you need to redye/touch up your roots is completely dependent on how fast your hair grows. I can go as long as 8 weeks or as short as 3.5 weeks. This largely depends on my health and my diet. I eat a lot of fresh vegetables, peas and beans full of great nutrients. When my thyroid is fully regulated, combined with my very healthy diet, my hair needs coloring every 4 weeks. I love that I can get this in a 2 pack and I love that it's peroxide and ammonia free. I do suggest that if you use this, make sure you are conditioning your hair. Also, when you color your hair, might I suggest using some Vaseline at the skin of your hair lines and both sides of your ears? This helps get the dye off without staining your skin. I also suggest using nitrile gloves instead of the ones they provide. You'll find it's easier and less messy. That said, I highly recommend this product!

I’ve tried my fair share of box dyes over the years, but Garnier Nutrisse 40 Dark Brown (Dark Chocolate) has earned VIP status in my bathroom cabinet. It’s affordable, effective, and doesn’t make me feel like I’m dying in a cloud of fumes—so that’s a solid win to start with. Unlike other brands (ahem, Schwarzkopf), this one doesn’t try to strangle you with a chemical smell you can almost see. The scent is mild enough that I can breathe normally for the full 25-minute processing time without wondering if I’m losing brain cells. After rinsing, the scent is faint and pleasant—nothing to make your family avoid you for days. Let’s talk results. I’ve got long, fine hair and enough grey to outshine a well-lit Christmas tree. This dye covers every sparkle, leaves behind rich, dimensional color, and the dyed greys actually add soft, natural-looking highlights. It matches my natural (non-grey) shade almost perfectly—just enough refresh to make me feel like myself again, minus the shimmer. Application? Listen—I’m busy. I don’t section and paint and pray. I squeeze the thick cream directly onto my roots and massage it through like shampoo. It stays where I put it, doesn’t drip all over my face or sink, and gets the job done in record time. And now: the conditioner. Oh, the conditioner. I’d buy this stuff by the gallon if they sold it separately. It smells nice and leaves my hair feeling silky soft and tangle-free, which is a minor miracle. I stretch that tiny tube for at least two months—because nothing else detangles my hair without ripping it out strand by strand. One downside? The gloves. Like most box dyes, they’re clearly designed for people with giant hands and infinite patience. I gave up on them rather quickly and now just use my own gloves every time. Trust me—it’s worth it. I wash my hair about every other day, and I’ve never noticed fading before my roots grow out. The color holds beautifully between applications, which makes it all the more convenient. ⭐ Pros: Doesn’t smell like chemical warfare Excellent grey coverage with natural-looking highlights Thick, no-drip formula = fast and easy application Leaves hair silky soft (thank you, conditioner!) Long-lasting color without noticeable fading Affordable and reliably in stock ❌ Minor Con: Included gloves are glorified plastic sacks—bring your own. Final thoughts: This is hands down my fountain of youth in a box. If you want rich color, soft hair, and a scent that won’t knock you over, this one checks every box—just not the one the gloves came in.

I have used this for years; it works quite well. Does not leave as much smell as some other hair colors do and comes with conditioner for use after your shampoo. You might want to try a few colors, with my natural brown hair turned white, a brown shade will turn orange(ish) after a few weeks. Go right to a lite shade of black instead. The first few days you will be extra black, but that will mellow to a nice dark rich color in a wash or two.

Long lasting effects on hair

Worked as described. Color of hair turned out much darker than pictured on box though. I was expecting lighter brown but end result was nearly black.

I have only just used this product but I am really pleased with the easy way it applied. The colour is really close to my natural hair colour. I have always used the gloves to apply when I have had to colour 🧤 own hair

Great on black hair but less successful on brown tinged black hair. Left it on for 35 mins but needs longer!

Worked just as expected with box dye. Darkened my hair that had faded over time and left it soft. For people saying it didn’t colour their hair, this is box dye. You can’t expect salon results from 6 dollar drug store product. If you have dark hair don’t expect your hair to take to any of the colours on the box. If your trying to go from dark to light go to a beauty supply store for colour and toner