









Buy anything from 5,000+ international stores. One checkout price. No surprise fees. Join 2M+ shoppers on Desertcart.
Desertcart purchases this item on your behalf and handles shipping, customs, and support to Vanuatu.
✨ Flaunt flawless roots, effortlessly! ✨
The gowwim Hairline Powder in Auburn is a 4g, natural ingredient-based root touch-up powder designed to instantly conceal gray hairs and thinning areas. Featuring a waterproof, sweatproof beeswax formula and a precision sponge applicator, it delivers a natural, voluminous look that lasts all day. Compact and portable, it’s perfect for quick, mess-free hair fixes on the move.






















| ASIN | B08PPCKRV8 |
| Best Sellers Rank | #11,221 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #30 in Hair Mascaras & Root Touch Ups |
| Brand | gowwim |
| Brand Name | gowwim |
| Color | Auburn |
| Container Type | Box |
| Customer Reviews | 4.3 out of 5 stars 7,993 Reviews |
| Hair Color Permanence | Temporary |
| Hair Type | Normal |
| Item Form | Powder |
| Manufacturer | gowwim |
| Manufacturer Part Number | MC-HSP-Auburn |
| Material Features | Natural |
| Model Number | MC-HSP-Auburn |
| Number of Items | 1 |
| Package Information | Box |
| Product Benefits | Instant Gray Root Coverage |
| Recommended Uses For Product | Root touch up, Hair loss coverage, Thinning hair coverage, Gray hair coverage |
| UPC | 779776914896 |
S**Y
Great coverage
This root coverup works great. So much easier to use than the sprays or the mascara type root cover. Lasts all day, doesn’t fade out.
W**.
Great stuff!
I use this to put around my hairline to give my white hair depth. Easy to use and inexpensive. Great to hide roots until you get to the salon, too.
D**S
Effective but rubs off on everything
Definitely effective for in between hair appointments or filling in spots that are more thin, but beware, this stuff comes off on your pillow, as well as your fingers and hands if you touch your hair.
M**Y
Great color
Excellent product with great cover
A**T
Easy to apply, nice and compact!
Love the size of this and applicator. It's great for the hairline by the forehead. Stays on all day! Would recommend this.
A**S
Compact powder, chalky, runs, transfers.
I actually use it for my eyebrows. I think it's good for what I use it for. I wanted it for when my hair grows out and I don't feel like coloring it immediately. It doesn't cover the grey hair, it's just compact black powder. I don't think it would look good around the hairline either because it comes out very dark. Which is perfect for my eyebrows. It smudges too. If you put that all over your hair and then it rains, yikes.
E**.
Highly recommend!
This does a nice job of covering those pesky gray hairs in between my appointments. This is the second time I've purchased this product, and will continue to purchase. It lasts for months!
K**N
Works!
This so handy. When your between dyes it keeps your hair looking great. A brilliant invention.
R**H
Versatile and Natural-Looking – A Staple in My Routine!
This root touch-up powder has become a staple in my beauty kit. It’s perfect for covering grey hairs in between washes and colour appointments. I use the dark brown shade, and it’s a spot-on match for my hair blends beautifully. It’s also surprisingly versatile. I occasionally use it on my brows with a brow brush when I need a quick fill-in, and it gives a natural, well-blended finish. I’ve even used a small eyeshadow brush along my hairline for better precision, and it works brilliantly. Highly recommend for anyone looking for a quick, easy, and mess-free fix!
L**Y
Very good
I will buy it again for sure.
T**L
Covers gray hair great. Easy and not messy to use. Love it!
Great to use between my professional gray root touch ups… this tinted powder cover up is Easy to use and not messy like a spray on type..works great and stays on for the day for me. I Just blot it on as needed for my week. Love it!
A**N
Hyper efficace et pratique
Depuis quelques années j'ai essayé 3 autres marques, et pour moi celui-ci est le meilleur ! Pourtant quand je l'ai reçu, j'ai été agacée par le format minuscule (je pensais que je le terminerais en 15 jours) et par l'éponge en mousse, donc au début j'ai continué à utiliser le pinceau de mon produit précédent. Mais finalement le produit est bien concentré, on en utilise très peu, il ne s'use pas vite, et l'éponge est extra, on gagne un temps fou et ça couvre bien mieux qu'au pinceau. Et ça couvre non seulement les petits espaces sans cheveux ici et là dûs à l'âge, mais aussi les repousses des racines blanches, bref je suis enchantée. Attention, le brun foncé est plus clair que sur la photo, et légèrement cendré, parfait si on est châtain moyen
A**F
Ok
Ok
Trustpilot
3 weeks ago
2 weeks ago