SonyAlpha 7 IV Full-frame Mirrorless Interchangeable Lens Camera

I recently upgraded to the Sony Alpha 7 IV with the 28-70mm zoom lens, and it has completely exceeded my expectations. This camera is an absolute powerhouse, perfectly blending stunning photo quality with exceptional video performance.The 33MP full-frame sensor delivers sharp, detailed, and vibrant images even in low-light situations. Colors are rich and accurate, and the dynamic range is phenomenal. The autofocus system is lightning-fast and incredibly accurate, especially with eye detection for both humans and animals. It’s made shooting portraits and action shots seamless.For video creators, the 4K 60p recording with 10-bit 4:2:2 color depth is a game-changer. The image stabilization ensures smooth, cinematic footage, even when handheld. The footage looks professional straight out of the camera, and the customization options allow you to tweak settings to suit any workflow.The camera feels robust and well-built without being too heavy. The grip is comfortable for extended shoots, and the articulating touchscreen makes composing shots at any angle effortless. The intuitive menu system is much improved and easy to navigate, even for someone transitioning from another brand.The included 28-70mm lens is a solid starter for general photography. While not the fastest lens out there, it’s versatile enough for landscapes, portraits, and everyday shots. I’d recommend pairing the A7 IV with a higher-end lens in the future to unleash the camera’s full potential.

Coming from an A6400, this is a great camera. The Menu system upgrades are much more intuitive. The pictures and video are crisp and the focus capability is top notch. All that being said, where the hell is the flippy screen? This sideways flip screen for creators is a downgrade even from the a6400. I'd pay $500 more for the fully articulating screen like is on the A7RV...

I upgraded from A7III, A7IV is more improved good color grading. Menu is intutive as well. I like the grip which is smaller in A7III. Happy taking pictures...

After 15 years of shooting exclusively with Nikon DSLRs, I finally made the switch to mirrorless. It was a big change, but I haven’t looked back. Sony continues to lead the mirrorless market, consistently pushing innovation while Nikon and Canon have spent years trying to catch up.The Sony A7IV is a perfect example of that progress. The build quality is excellent, with a solid, professional feel in the hand. The controls are well thought out, and the layout is intuitive. Coming from Nikon, there was a bit of an adjustment period, but once I got comfortable, the system felt fast, efficient, and well-designed.One of the biggest standouts is the autofocus. Face and eye detection are incredibly accurate, even in tricky lighting. It locks on and stays locked, which has saved me from missing countless shots. The 33MP sensor delivers sharp, detailed images with plenty of resolution for cropping or heavy post-processing.Battery life has been much better than I expected for a mirrorless body. I regularly get over 2,000 shots on a single battery during multi-hour shoots. The dual card slots are another huge plus for professional work—no one should be shooting serious jobs with only one card slot. And with strong performance in both stills and video, this camera is a great option for hybrid shooters.If you're thinking about moving from DSLR to mirrorless, or just upgrading your current gear, I highly recommend the A7IV. It’s a versatile, professional-grade camera that delivers consistently excellent results.

My son is working on a digital degree and needed a pro camera. This one works wonderfully! Even is clearer and has as many or more bells and whistles as some of the higher priced heavier equipment they have for the class. Downside is the accessories are very expensive.

I bought this after being a Canon shooter for over 10 years. I needed a camera that could handle low light and Sony is great for low light photography. It was easy to adapt to, the camera takes amazing pictures and videos and I really don't have many complaints. It did overheat a couple of times, but I was shooting video pretty nonstop in 100 degree weather. In regular conditions I have zero problems. I'm sure most of the quirks are pretty common in most cameras. I bought this after the A7V came out, and I love that it was cheaper and probably not drastically difference in quality. Would highly recommended to anyone looking for a camera in this price range. I'm sony for life now!!!