With feria, what you see is the shimmer. Multi-faceted shimmering color with 3x highlights delivers intensified, brilliant results.inspired by cutting-edge fashion, feria?s prismatic colour spectrum is custom- blended by l'oreal master colorist to make every shade shimmer with 3x highlights.now, the revolutionary silk & shimmer deep conditioning formula leaves hair even more prismatic with a soft, silky feel that lasts week after week. Same great shade but with a new silky touch. Plus, a new aromatic scent for a pleasant colouring experience.for the ultimate in high intensity colour, feria power reds with colour booster technology delivers dramatic red shades that work with all skin tones and hair types.want bold blonding results? Feria bleach blonding transforms even the darkest hair into a shimmering, vibrant blonde in one easy step.to take your naturally dark hair to the next level, feria hi-lift browns create soft lighter brown tones without a bit of brassiness.no appointment necessary
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