Best Ugly: Restaurant Concepts and Architecture by Avroko Hardcover – February 19, 2008

It is rare that you find a design firm that has so many hits, one right after the other. AVROKO doesn't miss a beat. Every page showcases well designed spaces that literally make you salivate (over the interiors). They entice you to visit the restaurant, spend your money, eat, drink and chat with friends. This is the power of design.Sadly one of the projects featured in this book has closed its doors. EU (The European Union) was right down the street from our store NICHE in the East Village. In fact we designed the lighting for EU ([..]). The food was impeccable. If I was a restauranteur, I would hire AVROKO to do the interiors in a heartbeat. Every project in this book is on my list of restaurants to try out in the upcoming year.

This is a great book. Physically it's very beautiful with well-chosen photos and drawings. In terms of the content it really conveys the inner workings of AvroKO and how they approach projects and illustrates their research, thought process and amazingly detailed results. It's really a five-star product. I'd love to work with these guys!The only minor thing that bugs me are all the gold pages with black text. It's very, very difficult to read if the light is not just right. A rare aberration from these guys where form trumps function. But don't let that stop you from devouring this book!

fantastic

Very Useful book~Love It!

Excellent stuff

i eat out most nights. this book opened my eyes to a new way to think about restauraunts. the historical and intellectual approach avroko develops in their projects informs each place i go. only problem- when i visit other places i now know what i'm missing. Avroko gave me a new language for understanding how and why i enjoy dining out. beautiful photographs and clever text. i have given 8 copies as gifts to friends too.thanks

Pretty amazing restaurant design. I found the discussion with the Avro/ko principals extremely interesting; I enjoyed cross-checking their philosophies with the photos of their work.