SAY GOODBYE TO GREYS - Achieve up to 100% grey coverage for a youthful, vibrant appearance.
BUILT IN VIBRANCY SERUM - Experience maximum color depth and shine with our innovative serum.
LONG LASTING BRILLIANCE - Enjoy a fade-resistant color that keeps you shining bright for weeks.
PERFECT FOR ALL HAIR TYPES - Designed for medium brown to black hair, ensuring a flawless application.
UNLEASH YOUR INNER COSMIC VIBE - Transform your look with a stunning Cosmic Blue hue that radiates confidence.
Schwarzkopf LIVE Intense Colour in Cosmic Blue 090 is a long-lasting permanent hair dye designed for medium brown to black hair. It offers up to 100% grey coverage and features a built-in Vibrancy Serum for enhanced color depth and fade resistance. With dimensions of 5.8 x 9 x 16.6 cm and a weight of 0.19 kg, this cream formula ensures vibrant color and brilliant shine.
Specifications
Manufacturer
Henkel Ltd
Package dimensions
16.7 x 9.2 x 6 centimetres
Package Weight
0.19 Kilograms
Item dimensions L x W x H
5.8 x 9 x 16.6 centimetres
Brand
LIVE
Colour
Cosmic Blue
Format
Cream
Speciality
Long,Natural
Language
English
Item model number
100687479
Product Dimensions
5.8 x 9 x 16.6 cm; 190 g
ASIN
B014G51M5G
Have a Question? See What Others Asked
i have lightest tint hair colouring monthly occasionally add blonde streaks Iwould this be okay for me colour wise please?
Can I use this to touch up roots? If so how? I haven't done it myself before.
Brunette with dark roots and light/mid ends looking to go deep dark red. Does it fade or transfer? How many packs do i need for lots of long hair?
Do i need to dye my hair blonde before using the purple hair dye
Reviews
4.4
All from verified purchases
N**S
Super happy with the results!
This was my first purchase of this hair dye and absolutely love the colour. My hair was a light dyed strawberry blonde and as you can see, extremely short. My natural colour is mid brown, but I wanted a nice subtle pink rose shade. As with all buzz cuts, your roots start to show within days, so I wanted something that would gently lift the brown but would be kind to my hair. It smelt like bleach, and I had a little tingling on my scalp as I do with any dyes containing ammonia. It lifted about 2 levels, which I was very happy with and I left it in for 40 minutes. I'm super pleased with how even my hair looks and also how soft it is. It's very easy to mix, and the after colour conditioner is brilliant. I will definitely be buying this again.
M**E
Prominent colour
Amazing product, very strong colour and makes hair feeling very healthy 😊
B**E
Quick, Easy, Colourful!
I have been using this brand on my hair for about 4 years now and I naturally have dark brown hair. I dye over my natural hair with a brighter red to make a nice deep shade and it always comes out so bright and pigmented! My hair never feels damaged afterwards (granted, I don't bleach) and the conditioner that comes in the kit is great to use the day after to just leave in and bring some more colour out. Highly recommend!
W**M
Schwarzkopf LIVE Intense Colour - A Surprising Success!
I'm a bit of an adventurous guy when it comes to trying new hair dyes, and I have to say that the Schwarzkopf LIVE Intense Colour Pure Purple was a real surprise. As someone with dark ginger hair and beard, I wasn't expecting the color to take as well as it did - but it did!No Bleaching RequiredWhat really impressed me about this dye is that it managed to penetrate my dark hair and beard without any prior bleaching. I've tried other purple dyes in the past that have resulted in a faint, uneven color, but this one delivered a vibrant, long-lasting purple tone.Intense ColorThe 'intense' part of the name is no joke - this dye packs a punch! The color is rich and saturated, and it really brings out my natural ginger undertones. I was worried that the purple might clash with my dark hair, but it actually complements it nicely.Long-LastingOne of the best things about this dye is its longevity. I've been using it for a few weeks now, and the colour still looks great. It's not fading or washing out like some other dyes I've tried in the past.Would I Buy Again?Absolutely! For anyone looking to try a new hair color without the hassle of bleaching or maintenance, Schwarzkopf LIVE Intense Colour is definitely worth checking out. Just be aware that it may not work as well on very light or blonde hair.
M**M
Dye
Looked blue at 1st, looks OK, definitely will was out by end of month. Don't mind, only wanted see how it looked on me.
L**S
Yay
Arrived very quickly for when I bought it, it’s been over a month and the dye hasn’t faded at all!
L**N
Can make your hair a bit blue at first but this dies down! Perfect colour!
I had brassy gingery dyed blonde hair, but I'm in my wonderful peri-menopausal stage of thinner hair, and the grey curls are starting to shove their way through! Sniff!So, thought I would have to just embrace the grey and be old! Then I tried this (God I sound like an advert lol) and WOW, the ginger went, the greys went, my hair felt glossier, and I really love the ashy blonde! At first though, parts of my hair were quite blue, not adverse to this, but within 2/3 washes that had gone and left with shiny manageable hair!It'll never be perfect, I've been dying my hair for 35 years lol (was 10 when I started!) but its so much nicer after using this. x
A**K
Great on brown hair
First time dying, so used on virgin undyed brown hair (see before and after images) and it turned out really well. Used the whole bottle and left on for just over 30 minutes.Super easy to apply and did not stain skin at all, nice floral smell, and comes with a good conditoner sachet. Colour is very vibrant in direct sunlight, and more midnight blue indoors.Would suggest leaving the conditoner in for at least 5 minutes and avoid washing (even with water) for the first 2-3 days to maintain as much colour as possible as some does wash out (hence 4 staes). My hair is super brittle and thin, so long conditioning was a must for me.
Common Questions
Trustpilot
TrustScore 4.5 | 7,300+ reviews
Vikram D.
The MOLLE sheath is of exceptional quality. Very happy with my purchase.
2 weeks ago
Neha S.
Excellent communication throughout the order process. Product is perfect.
1. Preparation: - Always perform an Allergy Alert Test 48 hours before each time you colour, even if you’ve used the product before - Before applying your colour, cover your clothing with an old towel/cape and put on gloves provided - Apply to dry, unwashed hair 2. Mixing: - Unscrew nozzle of Developer Lotion, pierce the LIVE Colour Cream tube and carefully squeeze the entire contents into the Developer Lotion bottle. - Replace the application nozzle and shake until all components are thoroughly mixed. 3. Application: - Follow application process for either first-time or root regrowth application - Leave formula to develop for 20-30 minutes 4. Rinsing: - Rinse hair under warm water until water runs clear 5. Conditioning: - Apply LIVE Care Conditioner and leave in for 2 minutes - Rinse thoroughly, hair is left feeling soft and shiny The colour result will depend on your natural hair colour. The table on the back of the pack provides an indication of the colour result that can be obtained with this shade. Results may vary on previously coloured hair. For long or thick hair we recommend using two packs. Read and follow instructions before use. This product is not intended for use on persons under the age of 16. Temporary “black henna” tattoos may increase your risk of allergy. Conduct an allergy alert test 48 hours before each time you colour (see enclosed leaflet), even if you have already used colouring products before. So remember to buy the product 48 hours in advance. In case of any reaction or when in doubt consult a doctor before using any hair colour product. Do not use to dye eyelashes or eyebrows. Rinse hair well after application. Wear suitable gloves (gloves included in the pack). Do not colour your hair if: – you have a rash on your face or a sensitive, irritated or damaged scalp – you have ever experienced any reaction after colouring your hair – you have experienced a reaction to a temporary “black henna” tattoo in the past Do not use to dye eyelashes or eyebrows. Rinse hair well after application. Wear suitable gloves (gloves included in the pack). For further information or free hair colour advice please call the Schwarzkopf advisory service on freephone: UK 0800 328 9214, [email protected].
Safety Warning
Safety Instructions: Hair colorants can cause severe allergic reactions. Read and follow instructions. This product is not intended for use on persons under the age of 16. Temporary \"black henna\" tattoos may increase your risk of allergy. Do not colour your hair if: - you have a rash on your face or sensitive, irritated and damaged scalp, - you have ever experienced any reaction after colouring your hair, - you have experienced a reaction to a temporary \"black henna\" tattoo in the past. Contains hydrogen peroxide, phenylenediamines (toluenediamines) and resorcinol. See bottom of pack for full list of ingredients. Avoid contact with eyes. Rinse eyes immediately if product comes into contact with them. Do not use to dye eyelashes or eyebrows. Rinse hair well after application. Wear suitable gloves. Conduct an allergy alert test 48 hours before each time you colour (see enclosed leaflet), even if you have already used colouring products before. So remember to buy the product 48 hours in advance. In case of any reaction or when in doubt consult a doctor before using any hair colour product. Keep out of reach of children. Can cause an allergic reaction - follow the safety instructions.
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My hair was a light dyed strawberry blonde and as you can see, extremely short. My natural colour is mid brown, but I wanted a nice subtle pink rose shade. As with all buzz cuts, your roots start to show within days, so I wanted something that would gently lift the brown but would be kind to my hair. It smelt like bleach, and I had a little tingling on my scalp as I do with any dyes containing ammonia. It lifted about 2 levels, which I was very happy with and I left it in for 40 minutes. I'm super pleased with how even my hair looks and also how soft it is. It's very easy to mix, and the after colour conditioner is brilliant. I will definitely be buying this again."},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"M***E"},"datePublished":"2 May 2025","name":"Prominent colour","reviewBody":"Amazing product, very strong colour and makes hair feeling very healthy 😊"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"B***E"},"datePublished":"5 March 2025","name":"Quick, Easy, Colourful!","reviewBody":"I have been using this brand on my hair for about 4 years now and I naturally have dark brown hair. I dye over my natural hair with a brighter red to make a nice deep shade and it always comes out so bright and pigmented! My hair never feels damaged afterwards (granted, I don't bleach) and the conditioner that comes in the kit is great to use the day after to just leave in and bring some more colour out. Highly recommend!"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"W***M"},"datePublished":"21 January 2025","name":"Schwarzkopf LIVE Intense Colour - A Surprising Success!","reviewBody":"I'm a bit of an adventurous guy when it comes to trying new hair dyes, and I have to say that the Schwarzkopf LIVE Intense Colour Pure Purple was a real surprise. As someone with dark ginger hair and beard, I wasn't expecting the color to take as well as it did - but it did!No Bleaching RequiredWhat really impressed me about this dye is that it managed to penetrate my dark hair and beard without any prior bleaching. I've tried other purple dyes in the past that have resulted in a faint, uneven color, but this one delivered a vibrant, long-lasting purple tone.Intense ColorThe 'intense' part of the name is no joke - this dye packs a punch! The color is rich and saturated, and it really brings out my natural ginger undertones. I was worried that the purple might clash with my dark hair, but it actually complements it nicely.Long-LastingOne of the best things about this dye is its longevity. I've been using it for a few weeks now, and the colour still looks great. It's not fading or washing out like some other dyes I've tried in the past.Would I Buy Again?Absolutely! For anyone looking to try a new hair color without the hassle of bleaching or maintenance, Schwarzkopf LIVE Intense Colour is definitely worth checking out. Just be aware that it may not work as well on very light or blonde hair."},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"4.0"},"author":{"@type":"Person","name":"M***M"},"datePublished":"18 February 2025","name":"Dye","reviewBody":"Looked blue at 1st, looks OK, definitely will was out by end of month. Don't mind, only wanted see how it looked on me."},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"L***S"},"datePublished":"8 May 2025","name":"Yay","reviewBody":"Arrived very quickly for when I bought it, it’s been over a month and the dye hasn’t faded at all!"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"L***N"},"datePublished":"22 February 2025","name":"Can make your hair a bit blue at first but this dies down! Perfect colour!","reviewBody":"I had brassy gingery dyed blonde hair, but I'm in my wonderful peri-menopausal stage of thinner hair, and the grey curls are starting to shove their way through! Sniff!So, thought I would have to just embrace the grey and be old! Then I tried this (God I sound like an advert lol) and WOW, the ginger went, the greys went, my hair felt glossier, and I really love the ashy blonde! At first though, parts of my hair were quite blue, not adverse to this, but within 2/3 washes that had gone and left with shiny manageable hair!It'll never be perfect, I've been dying my hair for 35 years lol (was 10 when I started!) but its so much nicer after using this. x"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"4.0"},"author":{"@type":"Person","name":"A***K"},"datePublished":"27 April 2025","name":"Great on brown hair","reviewBody":"First time dying, so used on virgin undyed brown hair (see before and after images) and it turned out really well. Used the whole bottle and left on for just over 30 minutes.Super easy to apply and did not stain skin at all, nice floral smell, and comes with a good conditoner sachet. Colour is very vibrant in direct sunlight, and more midnight blue indoors.Would suggest leaving the conditoner in for at least 5 minutes and avoid washing (even with water) for the first 2-3 days to maintain as much colour as possible as some does wash out (hence 4 staes). My hair is super brittle and thin, so long conditioning was a must for me."}],"aggregateRating":{"@type":"AggregateRating","ratingValue":4.75,"bestRating":5,"ratingCount":8}},{"@type":"FAQPage","mainEntity":[{"@type":"Question","name":"i have lightest tint hair colouring monthly occasionally add blonde streaks Iwould this be okay for me colour wise please?","acceptedAnswer":{"@type":"Answer","text":"Yes, I think this would be a good choice. I've always had lots of compliments using ththis brand or the Loreal Colorista are also very good. Hope you're happy with your new colour 🌼"}},{"@type":"Question","name":"Can I use this to touch up roots? If so how? I haven't done it myself before.","acceptedAnswer":{"@type":"Answer","text":"Yes easily. You would just mix up as per the instructions and segment hair and apply. The instructions in the pack tell you how to do roots or full head. If I can do it, you can 😊"}},{"@type":"Question","name":"Brunette with dark roots and light/mid ends looking to go deep dark red. Does it fade or transfer? How many packs do i need for lots of long hair?","acceptedAnswer":{"@type":"Answer","text":"2 need 2 boxes because of having long hair and it will cover your your roots it won't fade until 6 to 8 weeks my daughter uses this colour all the time"}},{"@type":"Question","name":"Do i need to dye my hair blonde before using the purple hair dye","acceptedAnswer":{"@type":"Answer","text":"Hello there! This shade is recommended for use on naturally Dark Blonde through to naturally Dark Brown hair colours. Hope this helps :)"}}]}]}
