Email Is Not Dead

This book is packed with amazing insight. Want to crack the code on your desirability issues? Want to understand what happens at the back end of Email & SMS? Want to know how to knock your campaigns out of the park? Seems this book has you covered.Honestly, reads like a breath of fresh air on an often stuffy and boring subject. Most of all, it's a fun read! The author clearly has a sense of humor. A+++

If you sell ANYTHING online, you need to learn how to properly maximize email marketing. This book will teach you everything you need to know.

Thank you, Ms McFarland for this book! This book will give you directions to correct your email marketing to your desired outcome. We now understand all our terrible mistakes!I especially appreciate the "Deliverability Audit" and the "List Building Audit" exercises!I HIGHLY recommend this book!

Finally, someone who can explain the complexities of Authentication (and the necessary foundational background) simply and understandably! I love that the chapters begin with “Words to Know” to set you up well for the meaty content! Karly’s writing style is wonderful and it’s clear she’s an expert on these topics. As a newcomer to email deliverability looking to get authenticated I couldn’t be happier. And am excited for what else I learn in the other chapters!

This is hands down the best email marketing book I've read so far. It's packed with actionable tips and strategies to grow sales and profits through email. It's really a no brainer for serious e-commerce entrepreneurs, as email marketing is one of the best ways to boost revenue without adding costs. Highly recommend!