Liquid Fabric Softener, Plant-Based & Vegan, HE Compatible, Naturally Derived, Unscented, 40 Loads, 33.8 Fl Oz

I’ve been using this all-natural fabric softener for a while now, and I honestly can’t imagine switching back to anything else. It makes my clothes feel soft and fresh without any heavy artificial scent or residue. I especially love that it’s gentle and safe for sensitive skin, perfect for the whole family. It works so well that I signed up for a subscription so I never have to worry about running out. Knowing it’s eco-friendly and non-toxic gives me peace of mind, and the results speak for themselves. If you’re looking for a clean, reliable, and natural softener, this one is definitely worth it!

Love this product and this packaging with less plastic makes it even better. Spigot is very handy. No leaks at all. Works very well and wildflower scent smells great without being too strong. I do use a little extra so definitely don’t get 80 loads out of it but I still think it’s worth it. I’m a subscriber now!

Love this- just a splash goes a long way. We live in FL with hard, chlorinated water, and the clothes come out soft and well-rinsed, but not grimy-feeling and without a strong scent. (I hate all those things about other softeners.) I wish they came in larger sizes for less packaging and less purchases, but knowing it's paper and minimal plastic is still better than buying the big thick plastic jugs to clog landfills. Also, to be fair, the smaller size makes it easier to carry over directly to my washer instead of using another messy cup to get the product into the machine. I just buy a few at a time since they don't come in larger size, because they also store/stack easily.

I try to use as much non toxic anything as much as possible. This was highly rated and affordable and non toxic. The smell is nice and my cloths are adequately softened and the sent is light and stays long enough. I didn’t give 4 stars due to the pour not being the best design it leaks when you pour into the cap it kinda spills and it’s thinner than normal softener so it gets a little messy.

An environmental rating group ranks the Attitude brand as one of the best in terms of nontoxic ingredients. This is important to me. Its fragrance is very light, and I do wish it lingered more after the drying cycle. My only complaint is with the bottle design. The width of the bottle feels awkward to hold, but that’s minor.

This smells great! Dispenses easily! Leaves clothes soft and static free. It does not leave greasy spots like some other natural softeners I have used do. It goes a long way. I order it on subscription-it is a great product!

Love this fabric softener. Lightly scented. Helps with static. Clean ingredients. I have a 1/2 gallon pump jar that this refill fits into perfectly.

Why did you pick this product vs others?: I have the hardest time with this brand. I love their floor cleaner, but hate their dish soap. I love their counter top cleaner, but not thrilled about their laundry products. I do not like the smell. It is a little reminiscent of a medical facility. It softens okay, but I can't over the smell.