How to Win Friends and Influence People: The inspirational multi-million-copy bestseller (Vermilion)

This book may have been written decades ago, but the principles remain just as relevant today. Dale Carnegie presents clear, practical advice on communication, building relationships, and handling people in a way that feels both natural and effective. The examples are simple but memorable, and I found myself reflecting on situations in my own life where these techniques could make a difference. It’s not about manipulation—it’s about understanding others, showing genuine interest, and creating positive connections. The writing style is straightforward, easy to follow, and full of stories that bring each principle to life. I especially appreciate how it can be applied in both professional and personal settings. If you’re looking for a classic self-improvement book that has truly stood the test of time, this is an excellent choice. A great investment in both personal growth and people skills. Good value for money and highly recommended.

As relevant today as the day it was written. Essential reading for any managers or professional consultants out there, and just about everyone else. Written in a very concise, direct style, clearly restructured and reworded many times until distilled into its published form. It gets to the point quickly. Chapter 2 was a revelation for me, and is essentially the crux of the entire philosophy of the book. It offers such a key insight into human nature, that I can honestly say has enhanced my understanding of social interaction immeasurably. Midway through chapter 2 "The BIG secret to meeting people" I was hooked. Suddenly after so many years of struggling, the understanding that I lacked was made clear. Whilst I doubt I'll be able to articulate this as lucidly as Carnegie does, essentially, the secret is ...Everybody has a deep burning desire to feel important. This burning desire underpins (and frequently undermines) nearly all social interactions. Whilst Carnegie doesn't use the term himself, I roughly equate this with the Freudian term 'Ego'. Appeal to people's need for self importance and they will feel warmer around you and consequently towards you. Undermine this aspect, (particularly when in pursuit of your own sense of self importance) and expect sour repercussions. This is not to be confused with flattery or falseness however, but in fact requires taking a truly 'genuine' interest in other people. The book essentially goes on to expand on many circumstances in which this core issue presents itself in life; and offers an often surprisingly approach to resolving these situations, which often demands quite the reverse approach, to that which is conventionally accepted as appropriate. These approaches are all backed up however by real life occurrences in which they have been used successfully, and with surprising results. I'm someone who generally has trouble meeting new people, so I was slightly sceptical of the bold title of this book. But what can I say. It does what it says on the tin! The simple realisations in this book has allowed me to break out of my inwardness and start realising the impact I am having on others around me. Gradually I am learning to wield this knowledge and understanding more skilfully, which in turn is having an extremely positive impact on my career and effectiveness at work, as well as with friends and family members. What I especially like however, is the approach it offers is a 'classy' way to deal with people. Whilst I dislike the term 'classy' for all its negative connotations, what I mean by this is, it requires treating people with respect, whilst also being assertive. It's about getting what you want, but by people offering this to you freely, rather taking or manipulating this by hard sell, or deceit. This knowledge is priceless, and frankly the world would be a much nicer place if even more people read this book. All in all, worth it's weight in gold. Warren Buffet is quoted on the cover of mine as saying "Carnegie changed my life", and to be honest, I can believe it.

Dale Carnegie believed that the key to success is a lot less concerned with your professional knowledge in a subject area and a lot more about your abilities to arouse enthusiasm in others, to lead and to express your ideas. How to Win Friends and Influence People does exactly what it says on the tin, it teaches you how to win friends and influence people. One of those really famous books that more people have heard of then have read, if you are serious about becoming successful in life than this is a must read. That last statement may seem a bit over the top but when you think about it, being successful, no matter what you regard as success, is all about human contact with other people and this book will teach you how to get the most out of every situation you are in. How to Win Friends and Influence People teaches the fundamentals of becoming interested in other people and becoming a good listener, which can make you a more likeable person. Alongside this it also teaches a lot of self-development principles and ways to become a leader. The book starts off with the ‘Fundamental Techniques in Handling People’. These principles focus on being sincere and honest with people, showing appreciation and not criticising or complaining about others. The next part of the book focuses on ‘Six Ways to Make People Like You’. Some of these principles seem very straight forward such as simply smiling and using the name of the person you are talking to while you are talking to them. Although simple, how many of us do this on a regular basis? It is important for us to constantly renew our knowledge and to practice things that can help us in social situations such as these. He also talks about making others feel important and taking an interest in what the other person is interested in. These points are vital in business and in our general friendships if we are to create lasting relationships. Having taught you how to win friends, Carnegie goes on to focus on the influencing side of the book in the final two parts. The first, ‘Win People Over to Your Way of Thinking’, focuses on getting people on board with you. Being able to admit it when you are wrong, getting people to do things for you in a friendly way and avoiding arguments, as well as always trying to see things from the other person’s point of view. Finally, the book ends with ‘Be a Leader’, in which Carnegie discusses how you can become a great leader like the people he discusses throughout the book such as Lincoln, Franklin and Charles Schwab. This section focuses on thinking about your past mistakes before criticising others, using encouragement and making people happy to do the thing that you suggest. The book has been criticised by modern reviewers for doing what many sales books do which is confusing the difference between marketing and friendship. This book talks not of trust and intimacy which does seem strange for a book about developing relationships. But personally I feel this book is more about how to influence and develop social relationships, not about developing deep intimate friendships. It is a more business orientated book and is a great read for anyone in a management position. It is for learning how to approach any social situation where you are getting to know a person. If you take it from this frame of mind then you will see its value. Practising principles such as letting another win an argument to avoid making the other person feel bad, not criticising people, simply smiling at people, will make you more socially likeable and help you to start developing more relationships. Remember that even if you think you are doing these things already, life is about constantly striving to be better than you were yesterday and reinforcing positive social skills is a great thing to do. I would highly recommend this book to anyone working on their own self-development.

Har lärt mig väldigt mycket ur denna boken och tycker alla bör läsa den minst en gång!!

Excellent and useful content! Well worth your time. Wish I had read it 30 years ago!

Great book nice basic of how the whole social thing works I recommend, this changed a lot in making friends

"How to Win Friends and Influence People" by Dale Carnegie is an absolute masterpiece. This timeless book is a game-changer for anyone looking to improve their interpersonal skills and become a more effective communicator. Carnegie's writing style is engaging and relatable, making it easy to absorb the invaluable lessons within the pages. The book is divided into several principles, each of which provides practical advice on how to navigate the complex world of human relationships. From the importance of showing genuine appreciation to the power of listening and understanding, this book is a treasure trove of wisdom. What I appreciate most about this book is its focus on fostering sincere, lasting connections rather than just manipulating people. It emphasizes the importance of empathy and genuinely caring for others. The strategies provided aren't about deceit or trickery but rather about understanding and respecting people's needs and emotions. As I started applying the principles from this book in my daily life, I noticed a significant positive change in my relationships, both personally and professionally. I found myself becoming a better listener, more empathetic, and more skilled at resolving conflicts. The principles are universal and can be applied to any situation, whether it's in your personal life or in the workplace. The real-life examples and stories throughout the book make the concepts easy to grasp and remember. Dale Carnegie's writing is not only informative but also motivational. He encourages you to take action and offers practical tips for implementing the principles effectively. In conclusion, "How to Win Friends and Influence People" is a classic for a reason. It's a must-read for anyone looking to improve their social and communication skills. This book is a timeless guide that can help you become a better, more compassionate, and more influential person. Don't hesitate to pick up a copy – it might just change your life!

Hi I think this is a must read Easy to read . . Great content ...