NaturtintPermanent Mahogany Blonde 7M, 5.28 Ounces

I ordered Naturtint's Mahogany Blonde because the color is vibrant, it lasts a very long time, I've been using it for years, and application is relatively simple. What I was SENT from Nutricity was Herbatint in Mahogany Blonde. This mix-up shouldn't seem like a big deal, but it is. If you are hoping for a vibrant medium or light color result, you won't get it with Herbatint, unless you opt for a dye up to 3 shades lighter than your current hair color. Also, it is important to mention that you will need an application brush and a mixing bowl to use Herbatint. I didn't need to worry about any of this with Naturtint. Both brands will leave your hair shiny, but only one will give you the color displayed on its box, without having to figure out how many shades will give you the look you want (and it isn't Herbatint).DO NOT order Naturtint from Nutricity, because they will send you Herbatint as if both are the same product. Buyer beware!

So, I am really disappointed with this product. I thought it would be great because it is plant based etc. no chemicals etc. But this ruined my hair. I have curly hair . It made my hair feel like straight up hay, even after washing and conditioning it severals times on different days. I am in the process of trying to "heal" my hair again. Keep this in mind if you have curls and want to try this. Also, isn't this supposed to be a permanent hair dye? Why then is dye all over my pillows, sheets, white or light colored clothing after several hair washings?! Do not recommend this at all.

Ok, so I purchased & recvd item. I used it immediately couldn't wait. Overall it came out lighter at the roots - a reddish blonde but as 4 the rest since my hair was already an auburnish brown with a slight red tint it took mildly. Would like 2 have seen more of the color deposited, that's all.

My natural hair color is a mousey brown, and this color comes out as a nice deep red on me. It covers grey and fades beautifully as well. The other thing I like about this brand is that you can mix colors. My doctor recommended this brand because apparently it doesn't have the metals and other toxins that other hair color brands have. It's also not tested on animals.

developer is 1/4 full. Box was damaged. It looks like the item was an used item. I cannot return It. Waste of my money

The color only last for few days on my hair. After 2 weeks, my hair is back to square one!

The color did come close to the color on three box and left my hair brown. My natural color is dark brown. It's too expensive for lackluster results.