The Copywriter's Workout: Build Your Copywriting Muscles, Find Your Niche & Create a Kick-Ass Portfolio

If you want to up your copywriting game and 10x your process, this is the exact book you need. I’m usually a Kindle person, but I went for the hard copy to fill it with scribbles, notes and highlights.There is zero fluff. After a brief intro, Wendy gets down to business and suggests ways the reader can navigate through. The exercises pull from a wide range of niches to get those muscles working.By the end, if you follow the clearly outlined steps on even 5-10 examples, you’ll have a bubbling portfolio already taking shape, ready to take you to the next stage of your journey. Highly recommended.

As someone who has trouble thinking up exercises for honing my copywriting skills, this book is a godsend!Wendy gives you plenty of ideas to work through in formats (emails, blog posts, ads etc) to meet your copywriting goals.Kindle version helps me to have book on one screen and word on the other for quick reference. Score!Can't wait to see what Wendy comes up with next. Meanwhile on to the next exercise :)

This book is fabulous for anyone starting out as a copywriter.Written with over 30 niches with background information and exercises to help you write content with meaning.This content can then be used for your portfolio.Thank you for the inspiration Wendy

Wendy’s book certainly fills a hole in the copywriting literature. It does exactly what it says on the cover.For me, the most important bits are actually *around* the 31 excellent exercises. At the end, Wendy offers useful advice about developing your skills further: for example, finding a real business and writing copy for them, or improving their existing copy and then offering them your services!At the start of the book, she stresses the need to get feedback. That’s hard, especially for cash-strapped freelancers. And your client may not be the best source of helpful ideas. I reckon Wendy’s suggestions are essential. Find a professional copyeditor who’s willing to offer you help; or sign up to a credible copywriting course – one that guarantees you plenty of practical writing assignments, personal feedback, and a small group of participants.

The book is great for creating momentum in writing your profile. It helped me to know who I was writing for and how to prepare for my clients.

As a newer copywriter and needing to go through all of the steps to create a portfolio to showcase my skills, this workbook is simply invaluable! The detail that went into every section to ensure that you had all the details to write great copy is remarkable!Wendy did a great job giving you everything you need in a world where this is something that every new copywriter can use!

The Copywriters Workout workbook is exactly what I needed in becoming a better writer.Practice, practice and more practice made easy.Building my copywriters muscles.Where have I heard that before?

Wendy’s Copywriter’s Workout Book is the missing piece to advancing your copywriting skills. I’ve been looking for practice books like this with actual helpful, informative examples and this is it. It’s simple to follow, encourages you to practice multiple forms of copywriting, and is a great tool to practice what you’ve learned. I would highly recommend this well-thought-out workbook to anyone looking for high-quality copywriting practice! I used it to build my portfolio and it's better than I imagined.

I could not wait for the book to finally be in my grubby little hands. As a student of marketing and content writing this book is exactly what I need. Thank you Amazon & Wendy Ann Jones!