No B.S. Direct Marketing: The Ultimate No Holds Barred Kick Butt Take No Prisoners Guide to Extraordinary Growth and Profits
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The Millionaire Maker has done it once again! Dan S. Kennedy revisits little-known, profit-proven direct mail strategies that continue to be effective for ANY business. In this updated and revised edition of No B.S. Direct Marketing, Dan Kennedy, and his coauthors Darcy Juarez and Marty Fort, build on and re-affirms all the essential direct marketing strategies in the original edition, and adds new material addressing online, social and viral marketing media. Strategies in the book are illustrated by updated case history examples from an elite team of consultants-all phenomenally successful at borrowing direct marketing strategies from the world of online sales, infomercials, etc., to use in 'ordinary' businesses including retail stores, restaurants, and sales. Review: Always a Golden Nugget! Love the chapter "Five Applications & Examples" - If I could create a standing order for every new Dan Kennedy (family) book I would. There is always a golden nugget in every book that is worth the read. I provide a money back guarantee on my workshops that if I don't delivery something worth 10X what you paid for the workshop, I will gladly refund your workshop fees no question asked! Dan Kennedy's books always provide that kind of 10X value - of course we don't pay what they are really worth! I loved the new chapter format in this book with the "Five Application Breakthroughs" - this is just one chapter in a section of Applications & Examples ... great book, great read! Review: Get ready to go!!$ - Excellent book to listen to! Good points and tips
| Best Sellers Rank | #117,348 in Books ( See Top 100 in Books ) #44 in Direct Marketing (Books) #65 in Advertising (Books) #172 in Sales & Selling (Books) |
| Customer Reviews | 4.7 out of 5 stars 111 Reviews |
G**N
Always a Golden Nugget! Love the chapter "Five Applications & Examples"
If I could create a standing order for every new Dan Kennedy (family) book I would. There is always a golden nugget in every book that is worth the read. I provide a money back guarantee on my workshops that if I don't delivery something worth 10X what you paid for the workshop, I will gladly refund your workshop fees no question asked! Dan Kennedy's books always provide that kind of 10X value - of course we don't pay what they are really worth! I loved the new chapter format in this book with the "Five Application Breakthroughs" - this is just one chapter in a section of Applications & Examples ... great book, great read!
S**E
Get ready to go!!$
Excellent book to listen to! Good points and tips
D**R
All the marketing u need
Dan assembled an instruction book full of material u can use to grow ur bz. All u have to do is to take their bz out and put ur bz in (fill in the blanks). Note that u should review the book multiple times and each time u review it, u will close the gap between what u want and what u have.
T**T
Some of the best marketing information available anywhere.
Dan Kennedy's methods for taking a brick and mortar business and applying direct marketing techniques is well explained in this book, with real world examples from successful businesses that have done 10x their prior business with these techniques. A must read for marketing for any business.
J**K
Great Book with Actionable Steps!
This book is a great compilation of phenomenal timeless Direct Response Marketing lessons that relate to so many industries and fields. I love how the book shares powerful strategies that are easy to implement! Anyone can use these strategies to help grow and scale their business!
S**R
Do What This Book Says If You Want More Customers, Clients and Sales
Dan Kennedy, Darcy Juarez and Marty Fort dive deep into the nuances of direct marketing, presenting real-world case studies and actionable strategies that can be readily implemented. Follow the "ten rules" and you'll increase the effectiveness of your marketing. I've bent the corners of pages, made highlights and notes in the margins on almost every page.
J**F
Great insights
A very good breakdown for different methods for creating and maintaining successful businesses. Some of the methods presented for reaching customers are clever and ingenious.
P**Z
If you need basic info then it may work
Doesnt add value based on other books
A**O
Malo no, malísimo
El libro llegó en perfectas condiciones, una lástima porque mejor sería que se hubiera estropeado por el camino. De lo más cutre e inútil que he leído, francamente es muy decepcionante. Ni si quiera los enlaces, por decenas, que menciona valen para nada. Desde luego no pienso comprar el resto de libros de la colección ni con el dinero de otro. Pérdida de tiempo
V**N
4th Edition Is Spectacular!
Direct Marketing For Non-Direct Marketing Businesses in 2024! It was originally published in 2006. Dan Kennedy, Darcy Juarez, Marty Fort, Ben Glass & Craig Proctor undercharged and over delivered in this incredible update to a smashing original! OK, yes, I'm a bit of a fan boy but I challenge any "Non-Direct Marketing Businesses" to find the one nugget that they can implement for 10X results month after month. Isn't that what active business owners do? Use the experts advice to change and grow their business? I believe so. Thanks Dan, Darcy, Marty, Ben & Craig.
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