







Desertcart purchases this item on your behalf and handles shipping, customs, and support to Vanuatu.
💥 Dare to Stand Out with L'Oreal’s Magenta Masterpiece!
L'Oreal Excel Hicolor Highlights Magenta is a professional-grade, ammonia-free permanent hair color lotion designed for vibrant magenta blonde highlights. It offers a one-step high-lift process with no pre-lightening required, delivering brilliant color without brassiness in just 30 minutes. Suitable for all hair types, it ensures maximum shine and optimal hair condition, backed by over 1,000 positive reviews.











| ASIN | B000A409BG |
| Benefits | Delivers vibrant colour, optimal condition and shine without copper reflections. |
| Best Sellers Rank | 14,470 in Beauty ( See Top 100 in Beauty ) 220 in Permanent Hair Colour |
| Brand | L'OREAL TECHNIQUE |
| Brand Name | L'OREAL TECHNIQUE |
| Colour | Blonde |
| Container Type | Bottle |
| Customer Reviews | 4.6 out of 5 stars 1,007 Reviews |
| Full Cure Time | 30 Minutes |
| Hair Color Permanence | Permanent |
| Hair Type | All |
| Hair type | All |
| Item Form | Lotion |
| Item Weight | 0.12 Pounds |
| Item form | Lotion |
| Manufacturer | L'Oreal |
| Manufacturer Part Number | 41051010 |
| Material Features | Natural |
| Material Type Free | Ammonia Free |
| Model Number | SG_B000A409BG_US |
| Number of Items | 3 |
| Package information | Bottle |
| Product benefits | Delivers vibrant colour, optimal condition and shine without copper reflections. |
| Recommended Uses For Product | Highlighting hair, colour enhancement |
| Set Name | L'Oreal Excel Hicolor Highlights Set |
| Suitable Hair Colour | All Hair Colours |
| UPC | 882372626008 785479056641 657201051135 708302897624 |
| Unit Count | 35 millilitre |
G**T
Nice colour
It really nice . Lasts
A**R
Five Stars
excellent purchase..would definitely recommend and buy again
E**N
Not bright red for me but not bad. Dark brown hair
Was about to leave a bad review as hated my hair last night but now in day light not as bad. I also had a dark hair dye on my hair with about 1.5 inch growth so it did a good job to get into the darker areas. I used 40/12%. Hope it will go brighter next time. I have dark hair and on this pic, heavily moisturised so darker and not styled.
R**N
only one of three arrived
i’ve bought this product perfectly fine before but this time only one of the three arrived and i don’t know how to get in contact with the seller, if this was a mistake or what to do
N**X
J'adore cette teinture
Super produit que j'utilise pour refaire mes racines, ayant les cheveux rouges et étant brune cela m'évite de devoir refaire une décoloration à chaque fois que mes racines repoussent. Belle couleur bien rouge, j'ai les cheveux rouge depuis plus de dix ans et je n'ai pas refait une seule décoloration depuis que j'utilise cette gamme de coloration qui pigmente très bien et éclaircit le cheveux en même temps qu'elle le teint. Petite système D que j'ai trouvé à force de tester des centaines de colorations, j'économise beaucoup de temps et d'argent, une couleur tous les 2/3mois pour les racines avec ce produit et de la crème oxydante (même avec de la 20Vol ça décolore nickel) et sinon je refais la couleur sur les longueur tous les mois et demi avec des couleurs/soins comme le MULATO, la riche direction, special effect dilués avec de l'après shampoing c'est tip top et vos cheveux seront beaucoup poins abimés que si vous faisiez des couleurs traditionnelles à l’ammoniaque ou des décolos tous les deux mois.
N**A
Best Hair Dye but read on to know EXACTLY what you're getting
Best Red Hair dye I've ever used. It comes with a slight bleach in it. My hair is pitch black and it took me some trial and error with a LOT of products to get it right. On the parts of my hair where I experimented, they didn't dye as easily, but the virgin came out blood red, especially when mixed with a bit of red! It's good I bought 4 because the next day, I used the other two to redye some of the darker spots and make it all even. It really does look like a salon-quality! When the dye comes out, my hair looks brown or a bit coppery, but it doesn't bother me at all. Brown is nice. Red is a hard color to keep up with, so dying the hair every two months (maximum) is best. Every month minimum is good. As a touch up, using this product on the roots and another red dye probably from manic panic on the already dyed hair will help keep the hair healthy. It's not good to continually bleach one's hair. If you don't want a POWERFUL and STRONG bright magenta and red to be showing, you can use the other L'oreal Excel Hicolor red or magenta that is NOT hilights. The hilights branch come out brighter and stronger. I didn't know this from the beginning and mixed the two products, wondering why my black hair didn't turn red! Contrarily, you can also use a 20 developer with this hilights Magenta and it would come out very nicely but not as strong as with a 30 developer. Oh and as a last advice, to prevent any bleaching damage, organic/virgin cocoanut oil can be applied to the hair graciously as least an hour ahead of dying. This helps your hair to dye easier and prevents damage. My hair is actually softer than before I dyed it because I used it! I hope this review helps. :D
J**Y
This is the most amazing hair product for anyone wanting to go from a ...
This is the most amazing hair product for anyone wanting to go from a dark hair colour to magenta, even over dyed black. I sing it's praises to everyone. I used to bleach my hair to get to a pink colour which completely damaged it but with this I don't have to. I LOVE IT xoxox
D**A
the colour is wow but a bit expensive
A bit expensive but I'm soooo in love with this colour.. Obviously, for girls with jet black hair (like me) you HAVE to use blonde before using this to get the perfect shade..but if ur buying it to colour ur hair at home I guess u already know that😉 for me it worked well as I had ombre before and it stays for like one n half months. The whole tube lasted for about 6 months.
S**S
Begeistert
Also die haarfarbe is echt hammer, Ich benutze die zum Ansätze färben und ich muss vorher nicht Blondinen und mein naturhaar ist sehr sehr dunkles braun, fast schwarz und die Farbe deckt und es ist natürlich nich so bösartig wie Blondirung =) ich bin sehr zufrieden =) Allerdings ist das immer nur ne kleine tube da das eigentlich nur zum Strähnchen machen ist und man muss sich nen developer dazu kaufen aber besser als Blondirung 😁
Trustpilot
3 weeks ago
5 days ago