Eight O'Clock Ground Coffee, 100% Colombian Peaks, 33 Ounce (Pack of 1)

I agree 100% with "nuttinbutdtruth"--this coffee is great and, thankfully, does not have the Starbucks "burnt" flavor which comes from roasting the beans to a higher internal bean temperature (i.e., burning them). The Eight O' Clock 100% Colombian coffee is smooth with a real coffee flavor. I have also bought Eight O' Clock Original coffee, and it tastes similar to the Colombian--both are great tasting and apparently are American Roast ("American Roast is a light to medium roast...This roast results in a full bodied, acidic cup of coffee.").Starbucks coffee, on the other hand, tastes to me like French Roast ("French roast is similar to Espresso roast only a little bit darker. This roasting style produces a full bodied coffee that has low acidity and a dominating bittersweet flavor.") or maybe Italian Roast ("Italian roasted coffee beans are nearly completely black in color. This roasting style produces a coffee that is very weak bodied with strong burnt flavors and low acidity."). Each to their own, but according to many coffee experts, "...acidity is a good thing when it comes to coffee", and as stated on one coffee website: "In actuality the medium roast better preserves the true coffee bean as the darker roasts burn off some of the natural coffee oils and cause it to have a harsher taste. The medium roasts allow you to better savoir the way the coffee bean was intended to taste." Also, according to the same website: "A darker roast can actually make a lower quality coffee bean taste better. The bean no longer relies on the flavors from its origin and leans more on the burnt flavor that results from the darker roasting process."According to another coffee website: "Maximum aroma and flavor, is generally found at the lighter end of the dark range. At the darkest end of the dark range, coffee has lost all of its acidity and has a distinctly burnt flavor." And according to Wikipedia: "At lighter roasts, the bean will exhibit more of its 'origin flavor'; the flavors created in the bean by the soil and weather conditions in the location where it was grown. Coffee beans from famous regions like Java, Kenya, Hawaiian Kona, and Jamaican Blue Mountain are usually roasted lightly so their signature characteristics dominate the flavor. As the beans darken to a deep brown, the origin flavors of the bean are eclipsed by the flavors created by the roasting process itself. At darker roasts, the 'roast flavor' is so dominant that it can be difficult to distinguish the origin of the beans used in the roast."As a fan of American Roast coffee with a truer coffee bean flavor, I think this Eight O' Clock 100% Colombian coffee is extremely hard to beat. It is also reasonably priced.

Caveat: Everyone has very specific personal tastes with regards to coffee. "One size" does not fit all. Period. My preferences are a "strong" or bold cup of coffee that brews well in a Keurig with self-made K-cups. I "should" drink decaf; however, I also shop for price and availability of bolder roasts. Due to budget concerns, I MUST be somewhat flexible in what constitutes a good cup o'Joe. I usually brew two k-cups at 8 oz in a large 20 oz mug. Add creamer, sweetner, and a splash of cold Alaskan water (not much warmer than a melted icecube).I drink an avg of 5 such mugs per 24 hours. My idea of "day" hardly matches anyone else's as right now, we're light 24/7. Come winter, it will be 18 hours of dark.I purchased two bags of this Colombian Ground coffee from Warehouse Deals -- definitely priced right. Both bags came all scrunched up with the vacuum seal unbroken. Ugly but fresh.It makes a good solid cup of brew. Would I prefer it somewhat bolder? Yes. Heck, I'd drink espresso only if I were willing to deal with the cost and mess of it. But, based on my caveat, and priced at somewhere between $4 and $6 per pound, this is very good coffee at a significant savings. I will always keep at least two unopened bags in my pantry.

I don’t give many five star reviews but this product definitely deserves one. For many years my standard coffee has been Folgers 100% Colombian, and I brew it strong and drink it black. The difference between this coffee and Folgers is night and day, not that Folgers is bad but this is so much better. It’s hard to describe the taste but the word complex comes to mind. And rich. It reminds me of the best coffee I’ve ever had at a fancy restaurant. I was really skeptical and thought I would have to pay double the price of standard coffee to get something outstanding but that is not the case with 8 o’clock 100% Colombian Peaks. I still can’t get over how good it is. It’s almost like going to Starbucks in the morning.

Being kind of an “in the beginning” coffee snob, I can say that this particular coffee is perfect. I’m not a coffee connoisseur by any means, but I am right at that level where I prefer something a bit more higher in quality than your basic Folgers or Maxwell House. And after searching for the perfect cup I’ve finally found it in this. It is perfectly smooth yet flavorful. It is what I can only describe as right in the middle. Not too dark and overpowering and not too light that I feel like I’m drinking hot water. It is the perfect medium blend, delicious and not acidic or bitter and gives me that perk to start my day. Columbian Peaks has become my morning staple.

Good coffee; far superior to most - including the really expensive stuff. This has great cup aroma, a well-balanced flavor, but does have a note of bitter/sour, which I rather enjoy; milk/cream would probably mitigate that, but I drink it black for the most part. I have been searching for years to find a coffee with the "winey" notes that good coffee had years ago to no avail. However, this blend comes close enough to thoroughly enjoy. I have found that small "boutique" roasters are notoriously inconsistent, overpriced, and tend to sell the "sizzle" rather than the steak (sorry for the old adage.) Eight O'Clock is owned by Tata, which also purvey some great teas. As long as they keep the quality up to the present level, I'll continue to be a customer.