

💦 Refresh your roots, hydrate your lengths — the ultimate 72H scalp reset!
L'Oreal Paris Elvive Hyaluron + Pure 72H Purifying Shampoo is a 28 fl oz clarifying shampoo designed specifically for oily hair. Infused with Salicylic Acid to deeply exfoliate and remove oil and buildup, and Hyaluronic Acid to hydrate hair lengths without weighing them down, it delivers up to 72 hours of purified, refreshed scalp and hydrated hair. This paraben-free formula balances cleansing and moisture, leaving hair soft, fresh, and lightly scented with a blend of berries, cherry blossom, vanilla, and sandalwood.





| ASIN | B0DNKM7R42 |
| ASIN | B0DNKM7R42 |
| Active Ingredients | Salicylic Acid, salicylic_acid |
| Age Range Description | Adult |
| Best Sellers Rank | #8,186 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #229 in Hair Shampoo |
| Brand Name | L'Oreal Paris |
| Customer Reviews | 4.5 4.5 out of 5 stars (813) |
| Global Trade Identification Number | 00071249692271 |
| Hair Type | Normal |
| Item Form | Liquid |
| Item model number | 0071249692271 |
| Liquid Volume | 28 Fluid Ounces |
| Manufacturer | L'Oreal Paris |
| Manufacturer | L'Oreal Paris |
| Manufacturer Part Number | 0071249692271 |
| Material Type Free | Paraben Free |
| Model Number | 0071249692271 |
| Number of Items | 1 |
| Other Special Features of the Product | Hydrating, Purifying |
| Package Dimensions | 9.41 x 3.78 x 2.52 inches; 1.98 Pounds |
| Product Benefits | Moisturizing |
| Scent Name | Fresh |
| Suitable Hair Color | All Hair Colors |
| UPC | 071249692271 |
| UPC | 071249692271 |
| Unit Count | 28.0 Fluid Ounces |
J**T
Damn good stuff
Really great shampoo. It gets the scalp squeaky clean, and also does a fine job on the hair. Smells good, does the trick. I like to have really clean hair when I use a mask, and this stuff is a great base. It's also gentle on the hair. I feel like it's the best of both worlds, cleans like a pro, but is gentle enough to use the cr_p out of it.
I**C
Great for oily roots but keeps hair soft”
I’ve been using this shampoo for a few washes and it works really well for oily roots. It cleans deeply without leaving my hair dry or heavy. The texture feels light and it lathers nicely, so a small amount is enough. After rinsing, my scalp feels fresh and my hair looks cleaner for longer compared to other shampoos I’ve tried. I also like that it doesn’t make my ends feel rough, which is important if you have oily scalp but still want softness. Overall, a good balance between purifying and hydrating.
A**E
Fresh, Clean Hair That Smells Amazing
I’ve been really impressed with the L’Oreal Paris Elvive Hyaluron + Pure 72H Purifying Shampoo. It leaves my hair feeling clean and refreshed without stripping it or making it feel dry. The scent is amazing. It smells fresh and salon-quality without being overpowering, and the fragrance lingers lightly after washing. My scalp feels purified, but my hair still feels soft and hydrated rather than brittle. It lathers well, rinses clean, and doesn’t weigh my hair down. Overall, this is a great option if you want a deep clean while still keeping your hair feeling healthy and hydrated. Definitely one I would repurchase.
L**.
Non-stripping Purifying Shampoo
My daughter uses this weekly when she has non-dyed hair to get a deeper clean than what a regular shampoo provides. She says it appears to get rid of flakes and general buildup, but doesn’t leave the hair feeling stripped by doing so.
B**H
Great shampo
Love this shampoo. Smells amazing and lathers great! Will be my go to.
S**V
Cleans hair perfectly but drys hair
Leaves hair squeaky clean but makes my hair more dry. Recommend to use once in 10-15 days only
P**I
Worth the price point
Good clarifying shampoo doesn’t strip the scalp and leave hair smelling good and feeling fresh. Worth it!
T**S
Smells Like Heaven
No noticeable improvement in my oily scalp, but the fragrance is AMAZING! I like that the ends of my hair do not feel dried out. I will use up the bottle because I love the scent, but may not re-buy because my scalp is still oily.
A**I
I switched to this shampoo almost a year ago and it has been really amazing. I am able to wash my hair every other day without it looking too greasy, it makes my hair super soft and it smells so good! I was in need of a "purifying" shampoo after going through a psoriasis flare up and this shampoo has been wonderful.
T**G
Not drying at all good cleansing power
S**H
I’m leaving this review for the girlies and guys who are reading reviews to see if this shampoo is worth trying. It absolutely is. I have oily roots, dry and frizzy ends, and a flaky scalp, and nothing ever seems to help without making something else worse. Dandruff shampoos usually fix the oil and flakes but make my ends feel like straw no matter what conditioner or leave-in I use. This one actually works. My scalp feels clean, my roots are fresh, my ends stay soft, and the flakes are gone. I’ve used this shampoo for 3 months and it’s my new go-to shampoo for sure.
N**.
A great discovery for me! it cleans my hair of all the products I use.
L**U
My hair is so oily and it is so perfect and it makes the hair look good and love the smell too
Trustpilot
1 month ago
4 days ago