2,001 Winning Ads for Real Estate

Great book to help out with the real estate descriptions. I received in very good condition. Happy with the purchase.

This is a helpful book, really good to use as a springboard, and as others have said - piece different parts of different ads together. Some of it is dated, but really...do home descriptions go out of date? :) I guess some of the call to action parts of the ad are old fashioned..."Hurry!" etc. At any rate, lots of good ideas. Not sorry I purchased!

Purchased book to help me with writing real estate advertisements. The best way to use this resource is to pick something about the home and then "cherry pick" from all the examples to craft the best description possible. With over 2000 examples (some good, some no so good) you can easily pick out a couple of well written snippets and come up with a winner...

Sometimes even the best of us needs a bit of inspiration This handy guide provides hundreds of sparkling ideas for ads and for listing comments! Great reference book for real estate.

The book has some great ideas but some of their ads would violate my MLS advertising rules and possibly Fair Housing Rules but otherwise, it helps with creativity in descriptive words in writing ads.

Large easy to read print makes this book a good choice. Every home type and style included in the ads.

a little dated - but still good to start your creativity

This book is obviously focused on the American market and many of the ideas for advertisements were dated. For the American market more appropriate.

Was hoping for more creativity and inspiration, but found the ads were too simple and a bit cheesy