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Urban Decay Anti-Aging Eyeshadow Primer Potion is a vegan, paraben-free nude primer designed to smooth fine lines and texture while delivering 12+ hours of crease-resistant, vibrant eye makeup. Infused with age-defying ingredients Dermaxyl and Kalpariane, it enhances skin elasticity and preps lids for flawless, long-lasting color on all skin types, including oily and mature skin.
































| ASIN | B0170K3IRY |
| Best Sellers Rank | #7,398 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #5 in Eyeshadow Bases & Primers |
| Brand | URBAN DECAY |
| Brand Name | URBAN DECAY |
| Container Type | Tube |
| Coverage | buildable |
| Customer Reviews | 4.3 out of 5 stars 4,283 Reviews |
| Finish Types | long-wearing |
| Item Form | Cream |
| Item Volume | 5 Milliliters |
| Manufacturer | Urban Decay |
| Material Features | Vegan |
| Material Type Free | Paraben Free |
| Number of Items | 1 |
| Package Information | Tube |
| Product Benefits | Optical blurring pigments create a soft-focus effect that minimizes redness and smooths texture. |
| Skin Tone | Deep |
| Skin Type | Combination, Dry, Normal, Oily |
| Specialty | not-tested-on-animals |
K**B
Expensive but amazing, best primer I've tried
I haven't bought this in a while because of the price, opting for a cheaper eye shadow primer, and I forgot how good it was. Finally sprung for it and first use my eye shadow looked amazingly good with no effort. Hate to say that you get what you pay for, an amazing product that makes even cheap eye shadow blend brilliantly and last. Nothing cheaper really compares.
A**G
Easy to grip the tap
The other brands I have used I had to smear the product over my eyelids with a finger or sponge. This one comes with a wand applicator right on the lid and the lid is wide enough to be easy to grip which helps with applying with accuracy. I'm very impressed with this product as it went on smooth and light. Did not clump or flake. It also dried quickly and I was able to apply powdered eyeshadow right away.
M**7
Highly recommended eyeshadow base. Anti aging..
Terrific eyeshadow base! Hides wrinkles and dark spots. Also Anti aging. Highly recommend!
N**R
Lasting Primer
This shadow primer is easy to use and keeps my eyeshadow on for hours.
K**K
Top rate 👌
One of the best. Use with brush is helpful. Works well ❤️
A**É
Do not recommend, definitely a waste of your hard earned money
Doesn’t really hold my eyeshadow in place at all. Still have fading and creasing with my eyeshadow. Very hard to get the product out of the tube and it seems to be very little product in the tube. Definitely not worth the money and a rip off. Will never buy again. Will start trying products that do not have ridiculous prices because they always seem to work and do what it says it does. Noticed that anytime I buy a product that is expensive, it does not work, it does not do what it says it does, and it causes problems with my skin so you are wasting a lot of money and risking the health of your skin, no thanks.
S**T
My Favorite!
I have used this product for years and I won’t use anything else. It provides very good staying powder for eyeshadow, as well as, a good base by itself with a slight skin tone tint. It also slightly tightens the eyelid which is a nice bonus. Used daily it should last about 3 months. I use it sparingly as a little provides good coverage.
F**H
Anti aging one isn't that great
I got the aniti aging and it feels more moisturizing and watered down. The original is much better. This one leaves a crease and you have to use more product. Get the original it's so much better
Trustpilot
2 weeks ago
2 weeks ago