American Crew Forming Cream, 3.0 oz (Pack of 11)

Great pricing. Love the product.

Fresh, light scent. Non-greasy. Natural hold.

American Crew has been my long time go-to for for a hair product. A little goes a long way, but I have 2 sons that use this as well, so the three pack saves some money. It seems to have a long shelf life, so it would probably also be fine if you're looking to just stock up as well.

This hair product is a go to for guys with fine and oily hair like myself. It lasts all day and is popular because it holds up, smells good, and easy for styling. I would avoid the imitations, stick with the American Crew brand for forming cream. They don't work as well from my experiences.

I have a long beard, and this green crew goop works great to give my beard a soft and full feel. Nice mild fragrance, not obnoxious.

product delivered as advertised at good price. Would order again.

Been using this product for years. I apply it to my wet hair, set the hair to where I want it. Then after it dries I run a brush through it. My hair looks natural and stays put

This stuff is great. I have been using Forming Cream for quite a while now, and I must say that this is authentic and not some cheap crud made in China. It's normally around $15 bucks per 3oz at your local Walmart/Target, so I thought why not check out Amazon to see if it's cheaper? What it does to my hair is amazing. I normally style my hair (which is around 5in long on the top and #2 on the sides) as a modern quiff/pomp and Forming Cream provides the best hold/finish and pliability as possible. It isn't exactly matte, but it provides the perfect amount of shine to make my hair look thicker, fuller, and healthier. It doesn't make your hair hard like cheap gel does. It feels very tacky/sticky and almost webby like. The smell is very manly and it is hard for me to stop smelling it.My one and only complaint is that the product doesnt look like it is described. It has a pucture of Elvis on it like the picture attached.Other than that, this stuff is amazing. If you have bought before buy it here. It is a milestone chaper ($25 for 3 vs. $15 for 1). And this stuff will last you months to years! If you are trying to achieve the modern quiff/pomp look, give American Crew Forming Cream a shot. You won't regret it.