The Game-Changer: How You Can Drive Revenue and Profit Growth with Innovation

Although I do enjoy theoretical books, you never quite know what sounds good vs what is actually proven. In The Game Changer we have experience from one of the most respected CEO's every. He might espouse some good theory in this book, but most importantly, he KNOWS what he is talking about. C'mon, adding billions of dollars in revenues to your company...that's worth something.On the down side, I think could have been 75 pages less. No big though. It's kinda like sitting under a brilliant professor; you can sit through the slow parts.Each point is covered with his distilled principles, and plenty of examples. It's really not hard to apply them to a small (err, way smaller) company like I run. I would take great theory over application any day.

Wonderful book about the amazing change Proctor & Gamble, and other organizations, made to integrate customer needs and innovation into the core of the business. The book was easy to read, and the case studies were interesting and thorough. Definitely an inspiration of how to turn around a company as well as the leadership qualities that are necessary to drive an organization forward! The leaders have also admitted their mistakes and how they have learned from them.

It is very P&G focused and therefore there are many recomendations that are really usefull for a firm that needs to put there customer first because they are very B2C. I would have liked equivalent examples for the importance of innovation for B2B firms. In any case it is still very relevant, inspiring, has many usefull tips and is a reference book for any manager interested in promoting innovation in your firm.

If you are interested in INNOVATION.This book is must to read.I had known the word,"INNOVATION", from 1980'.But I had not got the core of innovation.Happily, I re-discovered INNOVATION in 2011 by the book of Tom Koulopoulos written "INNOVATION ZONE".INNOVATION ZONE describes innovation generally and essentially.THE GAME CHANGER describes innovation specifically from the point of view of great P&G.Both description is harmonized, I think:)

I tend to evaluate books on a two pronged approach - the content and the engagement of the writing. In this case, the book underwhelms on both counts. Containing plenty of good discussion of the GE, P&G and Honeywell innovation approaches (among others), the framework discussed by Charan and Lafley, as well as the approach to training innovation leaders has nuggets to take away and implement in your organization. The writing, however, was more textbook than engaging business book. It became a slog as you worked through the wheel of innovation. It's a decent read, but definitely not one of my favorites.

I am a long-time fan of Ram Charan's books--this is provocative and was a great read. THANK YOU and Keep 'em coming!

I'm planning on writing a book "The worst mistakes of my life" and one complete chapter will be devoted to this book. I'm as serious as a heart attack. This book is all about vague strategy, vague thinking, not actionable. I was aware of the vague and useless writing of Mr. Ram Charan. But fell into the trap in the name of Mr. lafley. Both prove unimpressive in terms of lessons derived from their experience.I'm still struggling to read this book. Boring and Bland. The only thing I search for in a book is LESSONS to be learnt. This book falls short on that standard. Falls short miserably.

Highly recommend this book! Everything was good with the time of my order.

Love it

I like it in general, gave me some real good ideas about how is the world changing and the meaning of innovate vs invention. I deaply recommend if You are a person who don't want to live a borring live.

Hervorragende Lektüre zum Innovationsmanagement. Sehr gut strukturiert, werden hier die wesentlichen Prinzipien und "Baustellen" für Innovationsmanager praxisnah dargestellt. Überaus empfehlenswert.

It's okay... Same message is repeated on and on multiple times but using different examples from his days at P&G.