Better NaturedColor Care Shampoo | Boost Radiance, Shine & Color Vibrancy | Color-Treated Hair | Vegan | Paraben Free | 10.1 Fl Oz

Stinky product

It smells really good only a little is all you need

The product came open and most of the product spilled in the package

As a Massage Therapist , the first thing I did when I got my license was to study the ingredients of the lotions I used on my clients. Boy, was that an eye opener! It took time but I found a company that made a 100% Organic and Natural product, despite what all the naysayers in the cosmetics world said. (They all claimed it was impossible to produce anything that would have a good shelf life without artificial stabilizers).Since then I have become pretty well read on ingredients. According to the Environmental Working Group, the average person puts 168 chemicals on their body every day. Think about that. The skin is your largest organ, and it absorbs most of those chemicals. So I'm always looking for "cleaner" products that give me a close-to if not identical result of the chemical laden products.While this Better Natured shampoo is a good start, there's SO much more they could do. First off, why put "fragrance/perfume" in a natural -based product????? For one thing, many people have sensitivities to those artificial scents. And you can always use essential oils or other natural products like coconut oil to achieve a similar result.Decyl Glucoside is a decent option as a surfactant (the thing that makes suds), but if you want to be "natural", Saponaria Officinalis Root Extract would be better. I think the reason many go for the former is that the average consumer expects lots of suds...which are not necessary for cleansing. So many companies cave to the pressure from the public to have a sudsy product.Other ingredients that they might have used to help offset the need for "science based" ingredients are Aloe Vera, Horsetail, Burdock, and nettle.That's just a start for things that could have been done better for a product like this. I DO applaud them for stating on the front of the bottle what is "science based" (aka, not natural). For that reason I only docked 1 star.As for how it cleaned? Well, I can't complain. I admit that while I try to avoid chemicals I do like my box-derived hair color. It's my one cosmetic guilty pleasure. This shampoo seemed gentle and cleaned well. Not sure why one person had a bad reaction but I'm going to guess they have a sensitivity to one ingredient that normally doesn't affect most people. It happens.The scent didn't do it for me. It wasn't horrid...just didn't appeal to me. Again, a nice essential oil would have been better.All in all, not a bad product. Price point is a bit high but that's normal for this type of product. You could most certainly do worse that this product.

As a Massage Therapist , the first thing I did when I got my license was to study the ingredients of the lotions I used on my clients. Boy, was that an eye opener! It took time but I found a company that made a 100% Organic and Natural product, despite what all the naysayers in the cosmetics world said. (They all claimed it was impossible to produce anything that would have a good shelf life without artificial stabilizers).Since then I have become pretty well read on ingredients. According to the Environmental Working Group, the average person puts 168 chemicals on their body every day. Think about that. The skin is your largest organ, and it absorbs most of those chemicals. So I'm always looking for "cleaner" products that give me a close-to if not identical result of the chemical laden products.While this Better Natured conditioner is a good start, there's more they could do. First off, why put "fragrance/perfume" in a natural -based product????? For one thing, many people have sensitivities to those artificial scents. And you can always use essential oils or other natural products like coconut oil to achieve a similar result.Other ingredients that they might have used to help offset the need for "science based" ingredients are Aloe Vera, Horsetail, Burdock, and nettle.That's just a start for things that could have been done better for a product like this. I DO applaud them for stating on the front of the bottle what is "science based" (aka, not natural). For that reason I only docked 1 star.As for how it conditioned? Well, I can't complain. I admit that while I try to avoid chemicals I do like my box-derived hair color. It's my one cosmetic guilty pleasure. This conditioner left my hair mostly smooth. Definitely not as silky as the chemical filled ones but definitely acceptable for a mostly natural product.The scent didn't do it for me. It wasn't horrid...just didn't appeal to me. Again, a nice essential oil would have been better.All in all, not a bad product. Price point is a bit high but that's normal for this type of product. You could most certainly do worse that this product.