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M**T
The essential small business reference manual
Running a small business is overwhelming. It is difficult to call upon your advisors and service providers for every little question that comes up. Small Business Hacks functions as a reference manual. The content is straightforward and sticks to the facts of the shortcut or hack, with a helpful sprinkling of Pro tips. Barry Moltz and Rieva Lesonsky have accumulated the nuts and bolts of starting and running a business. Everything from how to write a mission statement to How to open a bank account is covered. Even a topic like how to get a prospect to respond (when they won't) educates a small business owner about what's essential to run your business.
J**D
but they break it down into sections nicely.
Some solid bits. A lot of stuff to wade through that isn't relevant, but they break it down into sections nicely.
B**C
Starting a small business or already have one...read this!
This book answers everything you need to know, from small to big things that can happen or questions you may have, whether you are thinking of starting or already have a small business. This book covers it all!
A**Y
Great Biz Book!!!
Excellent reference for entrepreneurs and small business owners - a real and usable "toolbox" that is easy to use and understand.
U**A
I hope it also available in Kindle format
I hope it also available in Kindle format
M**A
Good
Good
C**E
Expert Business Advice spelled out in easy steps. Doesn't miss a topic! A crucial resource for any small business owner.
Wow! What a resource! As a small business owner (15 years and running), I encounter a combination of fear, lack of time and an ego that thinks I can do it all on my own on a daily basis. Barry Moltz and Rieva Lesonsky have pulled together 100 "hacks" in the categories of Startup, Management, Technology, Money, Sales, Marketing, Products, Human Resources and Customer Experience that will serve as my go to resource for nearly every questions that could (and has) come up in running my business.Each "hack" contains a few pages of purposeful and to the point information that will help you navigate the issue at hand - written either by Moltz, Lesonksy or an expert in the specific field. Most have a numbered list of action items for each topic making it very easy to know exactly what to do, followed by a resource list of websites if you need more information.Some hacks are basic (and necessary) for those who are truly just getting started. Some are more in depth for those who have been entrepreneurs for a long time. Some examples:Startup Hacks: How to open a Business Checking Account. How and Why to Incorporate. How to Price Your Products.Management Hacks: How to be more productive in less time. How to sell your Small Business.Technology Hacks: How to Build a Website. How to Interpret Website Analytics.Money Hacks: How to Make it Easy for Your Accountant to File Your Business Taxes (priceless - a bullet point list of everything you need to take to your accountant). How to get Money from Investors.Sales Hacks: How to Make a Sales Call. How to Get a Prospect to Respond (when they won't)Marketing Hacks: How to Write Emails that Get Opened. How to Get a Celebrity Endorsement.Product Hacks: How to Manufacture Products Overseas. How to Set the Perfect Inventory Level.HR Hacks: How to Know the Right Time to Hire Your First Employee. How to Handle an Unemployment Hearing.Customer Experience Hacks: How to Get a Referral from Your Customers. How to Get Rid of Toxic Customers.I'm so impressed with this book, I think I need one for home, one for my travel bag and one for my office. I'm certain that I've looked up most of these topics on the internet, searched like mad to find a succinct answer and given up before ever coming to a solution. This book has all the solutions with easy step by step guides for how to tackle nearly every business problem or push you towards more success. "Hacks" and "Shortcuts" are in the title, but what this book contains is complex information spelled out in a way that takes out the fear, saves time and allows me to confidently "do it myself."
M**N
This is not just a book, but an essential guide to growth
It takes a seasoned thought leader to write a great book. That said, this book has a big bonus that most business books don't. It has two thought leaders. I've personally benefitted from the deep nuanced insights of Barry. It's one thing to have a few good ideas. It's something quite different to be able to provide dozens of unique and proven insights.In these times when speed is imperative, these 100 shortcuts will save you time and money. Just to give you a tantalizing sneak peek, here are three of the 100 hacks that I think are of huge benefit:1. How Lean Business Planning Works2. How to Become an Industry Expert3. How to Get Your Product into a Big Box RetailerConsider using this book as your icebreaker for any business meetings you are in over the course of the next month. The more you take advantage of these shortcuts, the faster you grow your business. Take advantage of this book now. It's one of those books you will be using month after month, year after year.
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