💧 Elevate your glow with nature’s purest hydration!
DEEP HYDRATION BOOST - Infused with Hyaluronic Acid for instant, lasting moisture that revives dehydrated skin.
GENTLE YET EFFECTIVE - Patch-tested and hypoallergenic, perfect for sensitive and dry skin without irritation.
LONDON MADE EXCELLENCE - Proudly crafted by Pai in London, blending high-performance natural ingredients with expert care.
CLEAN BEAUTY COMMITMENT - COSMOS-certified organic, vegan, and cruelty-free formula aligns with your ethical values.
NATURAL RADIANCE REVIVAL - Jojoba oil and jasmine-citrus notes deliver smooth, supple skin with a fresh, uplifting scent.
Pai Skincare’s BACK TO LIFE Hydration Serum is a 30ml gel-based formula designed to deeply hydrate and soothe sensitive, dry, and dehydrated skin. Certified organic by COSMOS, vegan, and cruelty-free, it combines hyaluronic acid and jojoba oil to deliver smooth, supple skin with a refreshing jasmine-citrus scent. Made in London and patch-tested for sensitive skin, this serum offers a clean, effective skincare solution for the mindful millennial professional.
Specifications
Manufacturer
PAI SKINCARE
Package dimensions
13.7 x 4.7 x 3.9 centimetres
Package Weight
0.17 Kilograms
Item dimensions L x W x H
44 x 51 x 118 millimetres
Item weight
0.14 Kilograms
Brand
Pai Skincare
Format
Gel
Volume
30 Millilitres
Skin type
Dehydrated, Sensitive, Dry
Special features
Not Tested On Animals, Jasmine with Citrus Notes, Organic, Hypoallergenic, Natural Ingredients
Speciality
natural, vegan
Target audience
women
Item model number
5060139724678
Product Dimensions
4.4 x 5.1 x 11.8 cm; 140 g
ASIN
B079Y8LKXM
Reviews
4.4
All from verified purchases
D**E
but the texture of my skin is so much better and so even
I am not sure this serum has done much for my redness (I have rosacea and suffer from eczema on my face), but the texture of my skin is so much better and so even, itching is reduced (though that could be due to a double dose of antihistamines I am taking), and my face does feel better. I use this serum daily in the evening after I shower - the instructions are not that clear about using it on a long term basis though, I assume it cannot be problematic though as there are no warnings. It is very expensive, but at the moment it is worth it.
I**I
Totally amazing
Very impressed, it really worksSerum is right consistency doesn’t smell strong and mainly it truly works!
A**R
Great serum for treating blemishes
Great serum for treating blemishes. Depending on how my skin is feeling i use the serum 2-5 times per week. Both on its own and under my Geranium & Thistle day creme (also by Pai). On its own i do feel like its a bit dry so unless my skin is really bad i use the day creme over. I also like that its organic. Nice glass bottle. Weird smell but you get used too it. One pump goes a long way. I especially like this serum when I'm on my period, during that week its a lifesaver!Definitely recommend this product!
K**R
Worth the money!
I rarely leave reviews but this product is amazing and worth the price. I have dry, sensitive, psoriasis prone skin and this is one of the most soothing products I have ever used. My psoriasis is located on my forehead and this soothed and helped clear a recent breakout almost overnight, it had taken the red inflammation out.
M**A
Great serum
This is my 2nd purchase for the item(1st time was from Pai’s official HP). I have a sensitive and thin skin, dries quicker. This item is wonderful. Make skin instantly hydrated. And can have a good complexion. Highly recommended.
A**A
Fast absorption, neutral scent, brighter skin
A serum that I used with great love and attachment until the last drop, so that I would have liked to break the bottle and recover what remained on the inner walls of the packaging.I can't say that there is a serum that works wonders with regard to black spots, and this serum is the same and I maintain my opinion. But for me, as ingredients, vitamin C and hyaluronic acid do a great job together, after weeks of daily applications, morning and evening, I can notice improvements in the appearance of my skin, the skin is much more stretched, brighter and I no longer have areas where redness predominates, so it helped me a lot to even out my skin color and even fade dark circles.It doesn't have a specific smell, which pleases me because I don't like strongly scented products to be applied to the face, and what I like most is the fairly quick absorption into the skin.The pump applicator ensures an optimal dosage, so that I don't waste too much product and don't get my hands dirty through unnecessary spills.All in all, a product that may seem expensive but is worth all the money, its quality and composition speak for themselves, I truly recommend!
M**Y
Just ok
Nothing special for something quite expensive.
A**N
Quality product, as expected from Pai
As a skincare junkie, I have experimented with almost all the serums on the market. I am a fan of Pai's products, so jumped at the chance to review this through the VINE programme. It feels like a luxury product from the moment it is removed from the box. Housed in a heavy glass bottle with a pump dispenser, the serum is reasonably thick and slightly yellowish in colour. It has an unusual but not unpleasant fragrance. I have very sensitive skin and do feel a slight tingling / stinging effect when the serum is applied. It works well with the other cleansers and moisturisers in my routine. I do not have age spots or pigmentation worries, so cannot comment on the efficacy of the product on the claims the serum helps with these. I can say that it is an extremely moisturising serum, which leaves my skin looking plump and well nourished. I have awarded four rather rather five stars due to the slight stinging effect I feel and because there are other serums on the market which do a similar job for a lower price tag.
Common Questions
Trustpilot
TrustScore 4.5 | 7,300+ reviews
Yusuf A.
Fantastic experience overall. Will recommend to friends and family.
1 month ago
Neha S.
Excellent communication throughout the order process. Product is perfect.
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I use this serum daily in the evening after I shower - the instructions are not that clear about using it on a long term basis though, I assume it cannot be problematic though as there are no warnings. It is very expensive, but at the moment it is worth it."},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"I***I"},"datePublished":"12 April 2023","name":"Totally amazing","reviewBody":"Very impressed, it really worksSerum is right consistency doesn’t smell strong and mainly it truly works!"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"4.0"},"author":{"@type":"Person","name":"A***R"},"datePublished":"4 February 2016","name":"Great serum for treating blemishes","reviewBody":"Great serum for treating blemishes. Depending on how my skin is feeling i use the serum 2-5 times per week. Both on its own and under my Geranium & Thistle day creme (also by Pai). On its own i do feel like its a bit dry so unless my skin is really bad i use the day creme over. I also like that its organic. Nice glass bottle. Weird smell but you get used too it. One pump goes a long way. I especially like this serum when I'm on my period, during that week its a lifesaver!Definitely recommend this product!"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"K***R"},"datePublished":"13 October 2019","name":"Worth the money!","reviewBody":"I rarely leave reviews but this product is amazing and worth the price. I have dry, sensitive, psoriasis prone skin and this is one of the most soothing products I have ever used. My psoriasis is located on my forehead and this soothed and helped clear a recent breakout almost overnight, it had taken the red inflammation out."},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"M***A"},"datePublished":"31 August 2020","name":"Great serum","reviewBody":"This is my 2nd purchase for the item(1st time was from Pai’s official HP). I have a sensitive and thin skin, dries quicker. This item is wonderful. Make skin instantly hydrated. And can have a good complexion. Highly recommended."},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"A***A"},"datePublished":"31 October 2024","name":"Fast absorption, neutral scent, brighter skin","reviewBody":"A serum that I used with great love and attachment until the last drop, so that I would have liked to break the bottle and recover what remained on the inner walls of the packaging.I can't say that there is a serum that works wonders with regard to black spots, and this serum is the same and I maintain my opinion. But for me, as ingredients, vitamin C and hyaluronic acid do a great job together, after weeks of daily applications, morning and evening, I can notice improvements in the appearance of my skin, the skin is much more stretched, brighter and I no longer have areas where redness predominates, so it helped me a lot to even out my skin color and even fade dark circles.It doesn't have a specific smell, which pleases me because I don't like strongly scented products to be applied to the face, and what I like most is the fairly quick absorption into the skin.The pump applicator ensures an optimal dosage, so that I don't waste too much product and don't get my hands dirty through unnecessary spills.All in all, a product that may seem expensive but is worth all the money, its quality and composition speak for themselves, I truly recommend!"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"3.0"},"author":{"@type":"Person","name":"M***Y"},"datePublished":"2 December 2023","name":"Just ok","reviewBody":"Nothing special for something quite expensive."},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"4.0"},"author":{"@type":"Person","name":"A***N"},"datePublished":"1 October 2024","name":"Quality product, as expected from Pai","reviewBody":"As a skincare junkie, I have experimented with almost all the serums on the market. I am a fan of Pai's products, so jumped at the chance to review this through the VINE programme. It feels like a luxury product from the moment it is removed from the box. Housed in a heavy glass bottle with a pump dispenser, the serum is reasonably thick and slightly yellowish in colour. It has an unusual but not unpleasant fragrance. I have very sensitive skin and do feel a slight tingling / stinging effect when the serum is applied. It works well with the other cleansers and moisturisers in my routine. I do not have age spots or pigmentation worries, so cannot comment on the efficacy of the product on the claims the serum helps with these. I can say that it is an extremely moisturising serum, which leaves my skin looking plump and well nourished. I have awarded four rather rather five stars due to the slight stinging effect I feel and because there are other serums on the market which do a similar job for a lower price tag."}],"aggregateRating":{"@type":"AggregateRating","ratingValue":4.5,"bestRating":5,"ratingCount":8}}