Little ELFThe Original Little ELF Gift Wrap Cutter (2-Pack) | As seen on Shark Tank | Made in USA | Holiday Wrapping Paper Cutter

As a busy homeowner juggling chores, kids, and gifts, I never thought a simple plastic cutter could make such a difference. Here’s why the Little ELF is now my go-to wrap companion: ✔️ Ultra‑easy & foolproofNo more jagged edges or ripped paper—slide it along and get clean, straight cuts every time . This patented design truly transforms wrapping into a smooth, almost fun task. ✔️ Built tough and safeThe built-in steel blade feels sturdy, and I appreciate the safety—it’s embedded, so no accidental snips. I also love that it fits rolls up to 2.25" diameter—perfect for most of my paper stash.✔️ Convenient double packTwo cutters = twice the convenience. I keep one in the gift station and another in the craft drawer. Plus, no more wrestling with fallen rolls on the table. ✔️ Adds joy to wrappingIt sounds silly, but this little gadget actually makes the process enjoyable—not a chore.A few notes from regular use:Best on standard–to-thick paper — thinner sheets sometimes catch or skip a little, but worst case I still use scissors . Size alert — at 5" long, it’s compact and portable, but if you wrap on a big table, you’ll need a firm, straight pull. Final verdict:Wrapping presents used to be my least favorite task. Now, with the Little ELF, it’s quick, tactilely satisfying, and dare I say… kind of fun. If you wrap gifts even a few times a year, this is a small investment that pays off—no tape-measured awkward slices or torn paper. Highly recommend it!

Where has this product been all my life? One of the things I hate most in life is wrapping gifts. I have a very hard time cutting the wrapping paper straight and always end up with a raggedy edge. I saw this product on Shark Tank several years ago, and I’ve wanted to buy it ever since. I’m happy to say that it did not disappoint! The device is made from high quality and durable plastic. The blade is sharp enough to smoothly cut through wrapping paper in a straight line, so no more raggedy edges for me! The blade does not slip during cutting, and the device is easy to advance with minimal force. It worked equally well on all different types of wrapping paper, even some very thick and textured ones. The cutter is very safe to use, and it’s taking all the annoyance out of wrapping gifts! I plan to gift this to some of my friends who also hate gift wrapping!

Great concept cutter, durable and easy to use. The reason I gave it 4 stars as opposed to 5 stars is one of the 2 cutters I received the blade is a little dull, when I am sliding it through the wrapping paper it always seems to catch and tear the paper whereas the other one works great. Overall not a bad product though, great value for the price and comes with 2, can't go wrong

Loved these, I should have bought more as stucking stuffers. its mid-year now and I just used these to wrap so gifts for a family gathering. So easy to use, straight cuts. One is all you need. Not sure about replacing the blade if it comes to it... but thats a problem for future me.

Maybe I’m not doing something right but didn’t totally love this. Sometimes it works very smooth but others it ripped the paper or it was taking too long for me to adjust it correctly so I just ended up using scissors anyway. Didn’t work great on textured wrapping paper or the cheaper wrapping paper.

I've had this in my "shopping list" for literally YEARS, yes, multiple years, because, you know, it seemed so frivolous. Do I need this ridiculous thing? Obviously not. But I had a gift card, so I browsed my "shopping list" and decided, why not.AM I 100% KICKING MYSELF FOR WAITING LITERAL YEARS TO BUY THIS? Yes. 1000 times yes. HOW DID I LIVE WITHOUT THIS? It isn't expensive. You get two, and I do keep two separate wrapping paper collections ("Christmas" and "everything else") so having two is super convenient.Even when it arrived it seemed so gimmicky I was kind of embarrassed. And then... I used it. And I never, ever, ever want to wrap a present without it again. So neat. So quick. Saves time and effort, win! Totally happy with this!

This is the sickest way to cut wrapping paper. Saves time and rips

Makes cutting paper much easier.