About Time Whey Protein Isolate Powder 25g Birthday Cake, Natural Ingredients, Non-GMO, Gluten-Free, Lactose-Free, Zero Sugar, Low Carb, 32 Servings

I have tried many protein powders. I was tired of all the overly sweet and processed crap. Did alot of research on this brand and bought it recently. I had just bought Cellucor and not to mention the flavor I ordered made me gag. That was with a banana and almond milk so water alone was unfathomable. I am not a picky person and can drink most things. The worst if all was the major flare of IBS that happened. As soon as I stopped day later I was fine.This powder is not overly sweet. Indo enjoy my protein powders with almond milk and other things. This one with just almond milk is great. I ways use a blender. It tastes like cake... but not overboard. You can use this base to make many different tastes. BEST OF ALL my stomach has been great. No bloating either which was a problem with some others. I do not notice a Stevia aftertaste like some other users. I will be sticking to this brand.

Love this product! I have tried 4 flavors and they are all lightly flavored which I enjoy because it doesn't come off as fake. The powder blends well and is not gritty. The birthday cake flavor is great blended with banana, spinach, and almond milk or banana, spinach, almond milk and coffee for a frap-esque experience. The strawberry flavor is really good and tastes like a strawberry shake when blended with a few fresh strawberries added to it. The PB & Chocolate flavor is also good but it is lightly flavored so for a stronger peanutbutter taste I'd suggest blending some added PB with it. My girlfriend and I found that the Mocha Mint flavor was bearable but wouldn't purchase it again because the mocha nor mint flavor really come through.

If you don't like the taste of stevia or other stevia sweetened items, do not purchase this.If you've never tasted stevia, be warned that it has a definite chemical-like taste. To me, it tastes like medicine.If you don't mind stevia, however, this is the protein for you. Great ingredients. Wish it didn't taste so bad to me. It made me sick to my stomach, from disgust. Oh well.

Good ratio of protein by weight to total weight per scoop (25/28.4 grams). The flavor is pretty thin, which is fine - but for being a whey protein isolate, it does not mix very easily or very completely without the aid of a blender ball. When using a heaping scoop with 16-20 oz. of water, even vigorous shaking leaves pea-sized or larger lumps. Perhaps, this is best used in blended applications or with other powders that will help it dissolve more uniformly.

I'm glad that the "Nutrition Facts" support that this protein is very healthy, & that is why I will continue to use it (for now). I had used another hghly-touted brand, a little less expensive, for about a half yr. but got tired of a bad aftertaste & decided to try this now. I 1st tried 4 different individual-size flavor packs, ordered from their website, & decided to get the 2lb. size of Birthday Cake and also Chocolate Peanut Butter. I generally consume 2 of these smoothies/shakes daily - 1 in the morning before breakfast, & 1 after my workout. On occasion, I may use one as a meal replacement.Well, after using this brand for the past wk., I'm glad to report I have no bad aftertaste. However, I honestly have to agree with a lot of the reviews I read (either here &/or at the brand's website), that they really have almost NO TASTE, regardless of their flavor. The Birthday Cake tastes a creamy sweet flavor (& I can "imagine" it to be a buttercream cake taste) & I also sense a creamy taste for the Chocolate PB but NOOOO chocolate or PB taste :o( I've tried making these smoothies with either coconut/almond milk or water, with or without plain nonfat Greek yogurt, & sometimes I may add frozen fruit for flavor (with the Birthday Cake).The only thing I haven't tried is just putting the mixture in a bottle & shaking it, as opposed to making it in my Ninja blender. Maybe that makes it too frothy/creamy?Anyway, it tastes good & is healthy, but the flavor seems to be bland or muted. A customer service person at the website told reviewers having the same complaint to adjust the amount of liquid &/or powder used, for more flavor. It's expensive enough, that I'm not going to use MORE than what they say! It doesn't taste bad - just very little flavor. I will probably try different flavors in my next order.

I love this powder so much. It’s absolutely delicious and made with good stuff, low in sugar, non-gmo... Some might argue the flavor is a little bland and I can see why, but it is the only protein powder I’ve ever tried that doesn’t have that terrible “protein After taste.” Absolutely delicious in smoothies and gives them a really nice smooth texture!!

I appreciate the great macros and more natural ingredients of this stuff, but it's probably the worst tasting protein powder I've ever tried. I will say it does taste like birthday cake.. But there's just something off about the taste I can't explain. I generally use a blender for my protein shakes and blend with almond milk so that it doesn't clump, but this stuff gets thick and gelatinous which is another gross factor. Really wanted to like this stuff, I might try one of their other flavors.

I've been using this protein powder for at least 7 years now. I like that there's not a ton of junk (dyes, etc.) in it. It tastes good and blends well (though I put it in protein smoothies for the most part). My only qualm is the new packaging. It's awful! Used to have a nice, sleek container but the new one is huge and hideous. Still a decent protein powder though. Just a shame about the container.