Sugarflair Pastel Midnight Black Food Colouring Paste 25g - Concentrated Paste Food Dye for Cake Decorating, Fondant, Buttercream, Cake Batter and More - Vegan, Kosher, Bake-Stable

I used this Bluebell food colouring paste for decorating cupcakes, and the colour turned out beautifully soft and pastel. Because it’s highly concentrated, I only needed a tiny amount to achieve the shade I wanted, which makes the jar last a long time. The texture blends smoothly into icing and fondant without changing the consistency, and the finish looks professional with a delicate, elegant touch. I love that it gives me control over the intensity — from the lightest hint of blue to a richer pastel tone. It’s perfect for themed cakes, baby showers, or any occasion where a gentle pop of colour makes all the difference

This pink colouring is fabulous . Just a small amount needed . With a perfect result immediately I think it looked great for the buttercream on my daughter’s birthday cake

Brown colour needed. Worked well.

Excellent value, I've bought several of these to build the collection up, I found this brand to be very good quality it doesn't seem to need very much to colour the buttercream, I've tried others but these seem the best and so many variations of colours. I would recommend them.

love this product easy to use and mixes well

Happy

Brought for a cake! would have probably needed another to get a pure white colour. It was not the best I have used better. However it was cheap and delivery was next day so it was handy. I done the best I could and so far no complaints.

lovely not used it looking forward to using thought it was value for money

Super

Just what I needed. The perfect color for my buttercream

It was very hard to mix into my cake batter

Accurate for most Caucasians, but I still mix in a bit darker color too.

Justo lo que necesitaba.