Click: How to Make What People Want

Click presents a clear and useful framework for getting new projects pointed in the right direction. If you are starting a product, a feature, or even a new initiative, it gives you a practical way to focus early decisions without getting stuck in debate or complexity.The Foundation Sprint helps you answer the critical early questions: Who is your customer? What problem are you solving? How are you different? These seem like basic questions, but in practice, they are often overlooked or left fuzzy. Click gives you a simple framework to force clarity early on and helps you address the real problems before they get buried under momentum.I also liked how the book encourages you to protect time for deep work, work alone before coming together as a team, and create tangible outputs at every step instead of endless discussion. It pushes you to think beyond obvious competitors, visualize your choices clearly, and build around your team’s real strengths instead of trying to copy others. The writing is straightforward, the examples are sharp, and the guidance is easy to apply without feeling watered down.If you are looking for a practical framework you can pick up and actually use, Click is a solid choice. I found it worth reading and expect to refer back to it when kicking off future projects.

Can’t wait to put this in practice. Super focused approach to build real momentum for new ideas. Bringing up to 5 people together for 2 days and get it done.

If you liked Sprint, Click takes that same momentum and applies it to testing, iterating, and launching products that matter. The framework is lean, fast, and focused—and it doesn’t just save time and money. It gives you clarity. I’ve already recommended it to multiple teams working through idea overload or product paralysis.

New (to me) approach to thinking and planning that simplifies rather than the opposite. I have gone total immersion - wish I'd had it years earlier for prior projects.

The foundation Sprint will fast track your hypothesis of a product idea or company start-up. Click is an easy read and the steps are clear, concise, and actionable.

Well written and useful

This book outlines a framework to helps you prioritize what opportunities there actually are in the marketplace, what you can actually deliver, that your customers will actually care about.Then use this as a guiding hypothesis to test and tweak.

If you don’t know how to start with your crazy idea then you need this book. You will get your Hypotheses in two days instead of months dragging and not getting anywhere.